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  • Posted: Aug 11, 2025
    Deadline: Aug 31, 2025
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  • Dream Hotels & Resorts mantra across its 23 properties, ranging from the iconic Blue Marlin Hotel in Scottburgh, the Peninsula All-Suite Hotel in the Western Cape to Le Franschhoek Hotel & Spa in the beautiful Cape Wine lands all the way to Finfoot Lake Reserve situated in the Greater Pilanesberg, is to provide an experience that makes the guest f...
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    Strategic Sales and Marketing Director (360hub_Strat&MarkDir)

    Job Overview:

    • The Strategic Sales and Marketing Director is responsible for driving revenue growth and market share through the development and execution of integrated sales, marketing, and strategies across the hospitality portfolio.
    • This role leads and aligns cross-functional teams in sales, marketing, revenue management, digital, and brand to ensure the delivery of performance targets while strengthening brand positioning, customer engagement, and long-term business value.

    Responsibilities:

    Strategic Leadership & Growth

    • Develop and execute a comprehensive strategy aligned with the group’s business objectives and market opportunities.
    • Set revenue, occupancy, ADR, and market penetration targets across all hospitality assets (hotels, resorts, and timeshare).
    • Identify new revenue streams, business partnerships, and growth channels including B2B, direct-to-consumer, and digital platforms.
    • Oversee budgeting, forecasting, and performance reporting for all sales and marketing functions.

    Sales Leadership

    • Drive strategic sales plans across segments (corporate, MICE, leisure, FIT, OTA, travel trade).
    • Manage key account relationships and partnerships to grow revenue and repeat business.
    • Lead and support sales teams across regional offices, ensuring alignment, performance metrics, and incentive structures.
    • Identify and capitalise on regional and international market opportunities.

    Marketing & Brand Strategy

    • Lead brand strategy and marketing execution to elevate brand awareness, customer loyalty, and market differentiation.
    • Oversee the development and execution of multi-channel marketing campaigns (digital, social, CRM, content, PR, and above-the-line media).
    • Champion innovation in guest engagement, personalisation, and storytelling.
    • Monitor market trends, customer insights, and competitor movements to inform strategy.

    Digital & Revenue Optimisation

    • Collaborate closely with Revenue Management and E-commerce to optimise pricing, inventory, and online sales performance.
    • Oversee performance marketing, SEO/SEM strategies, and digital conversion funnels.
    • Leverage CRM, loyalty programs, and data analytics to drive customer retention and lifetime value.

    Product Optimisation

    • Ensure alignment between the product offering, guest experience, target markets, and the relevant sales and marketing channels.
    • Guide product development and refinement to meet evolving market needs.

    Cross-Functional Collaboration

    • Work in partnership with Operations, Finance, Business Development, and HR to ensure alignment on business goals; bringing cross-functional collaboration with a results-driven mindset.
    • Contribute to new property openings, refurbishments, or product repositioning initiatives from a commercial lens.
    • Ensure effective communication and reporting to board and executive leadership.

    Qualifications and Experience

    • Bachelor’s degree in business, Marketing, Hospitality Management or related field (MBA preferred).
    • 10 - 15 years of progressive leadership experience in sales, marketing, or commercial functions within the hospitality industry.
    • Proven track record of delivering revenue growth, market expansion, and brand success. 

    Deadline:15th August,2025

    Check how your CV aligns with this job

    Method of Application

    Interested and qualified? Go to Dream Hotels & Resorts on applybe.com to apply

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