Technical Marketing Analyst at Metropolitan

Role Purpose    

• To provide technical marketing support to the business and sales channels supporting Momentum Health Solution business unit. This includes Momentum Medical Scheme, the low-cost benefit option Health4Me, Multiply and the closed scheme administration function. 

Requirements    
Experience

• 2- 5 years of relevant experience in the Healthcare industry
• 2-3 Technical Marketing in the Healthcare Industry
• 2-3 years of Sales and Marketing experience
• Exposure to product development, Healthcare pricing experience and/or benefit design

Qualifications 

• Degree in Actuarial Science (Preferred) or Degree in Marketing
• Good progress in actuarial exams (Completed A level exams and A311 / attempting A311 or higher (preferred)
• Certified financial Planner (Preferred)  

Duties & Responsibilities    

• Develop technical marketing documents in response to, and in anticipation of, competitor positioning and industry issues.
• Provide competitor analyses and comparisons of products in the market and demonstrate understanding of buying and retention patterns/behaviour of the client base to effectively design and enhance the product with the aim to market to the right consumers effectively.
• Provide market positioning of existing products and services to underscore the superior product features and our wellness philosophy.
• Delivering efficient and consistent service and support to all internal and external clients, hence ensuring quality interaction and relationships with all stakeholders.
• Sign off on all Health and Multiply technical information communicated in various forms.
• Provide technical support to the sales channels.
• Develop tools and calculators for use by intermediaries and clients according to business needs.
• Market to intermediaries through the positioning of benefits via various marketing mediums and channels.
• Supports sales presentations by assembling quotations, proposals, videos, slide shows, demonstration and product capability booklets, and compiling account and competitor analyses.
• Training on products and presenting from time to time to intermediaries and clients in regional areas.
• Drive own performance and development keeping up to speed with the latest knowledge and trends.
• Assisting with the production of marketing materials and literature.
• Coordinating the production of a wide range of marketing communications.
• Providing support for marketing events and exhibitions as required.
• Assist with the collation of the information required for promotional literature.
• Assist with drafting articles and promotional material for the company.
• Position insights through presentations and media that translate to solutions and effective strategies.
• Produce market insights for both new benefits as well as enhancements to existing benefits.
• Reviewing written copy for websites, online libraries, and social media sites.
• Lead research projects and identify new product enhancements in our existing market.
• Keep abreast of any legal or regulatory developments that may affect our business.
• Coordinating the production of a wide range of marketing communications.
• Providing support for marketing events and exhibitions as required.
• Assist with the collation of the information required for promotional literature.
• Assist with drafting articles and promotional material for the company.
• Position insights through presentations and media that translate to solutions and effective strategies.
• Produce market insights for both new benefits as well as enhancements to existing benefits.
• Reviewing written copy for the websites, online libraries and social media sites.
• Lead research projects and identify new product enhancements in our existing market.
• Keep abreast of any legal or regulatory developments that may affect our business.

Competencies    

• Delivering Results & Meeting Customer Expectations
• Personable, presentable, and articulate
• Effective project management skills
• Strong written skills and the ability to communicate complex ideas.
• Strong administration and organisation skills
• Be able to analyse data and trends and be able to effectively communicate the trends identified.