Contract Jobs Available at Gauteng Tourism Authority

KEY PERFORMANCE AREAS

Amongst others, the intern will be responsible for:

• Brainstorm and research ideas for original content
• Conduct competitor social and digital channels analysis
• Create weekly and monthly editorial calendars to promote on the various GTA digital marketing platforms
• Write social media captions that speak to the GTA digital target audience with GTA brand consistency
• Create and distribute written content such as social media posts, blogs, articles, press releases on social media and the website – www.gauteng.net
• Respond to comments and DMs on social media platforms in liaison with GTA’s digital marketing team
• Support the GTA marketing team at live and online events
• Assist with the overall development of the GTA social media accounts tone, language and texture
• Assist with digital campaign implementation
• Perform social media market research
• Assist with monitoring and tracking of social media engagement on GTA platforms to identify high-performing ideas and campaigns
• Assist the GTA Digital Marketing team to analyse analytics to gauge the success of campaigns.

MINIMUM REQUIREMENTS

• A three-year bachelor’s degree, National Diploma in Digital Marketing, Brand Communications, Communications, Journalism or B.A Arts. Written portfolio of previous completed and published work. Knowledge in the tourism and destination marketing space will be an added advantage

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KEY PERFORMANCE AREAS

Amongst others, the Officer will be responsible for:

• Assist with the management of GTA’s overall social media channels (accounts)
• Assist with the creation, conception, and presentation of digital marketing integration efforts for marketing campaigns in the GTA.
• Plan and execute conception of digital marketing materials, media and other resources as needed within and ensure timely and high-quality delivery.
• Assist with digital campaign evaluations – Execution, Analysis & Reporting.
• Coordinate with internal marketing teams for the creation of weekly and monthly editorial calendars to promote on the various GTA digital marketing platforms
• Liaise with various agencies and internal teams for maximizing destination digital marketing effectiveness
• Work with internal GTA business units and stakeholders to understand priorities and drive digital campaigns in alignment with overall destination marketing framework.
• Write and manage social media captions that speak to the GTA digital target audience with GTA brand consistency

MINIMUM REQUIREMENTS

• The Digital Marketing and Social Media officer calls for a highly skilled individual who has a A three-year bachelor’s degree, National Diploma in Digital Marketing, Brand Communications, Communications, Journalism or B.A Arts.

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KEY PERFORMANCE AREAS

Amongst others, the intern will be responsible for:

• Brainstorm and research ideas for original content
• Assist digital marketing team with graphic design, and execution of various marketing and corporate GTA campaigns
• Assist with the creation of weekly and monthly editorial calendars and graphics to promote on the various GTA digital marketing platforms
• Assist the digital marketing team with website content (including designing, organisation, and new content creation)
• Create and edit compelling and eye-catching images and graphics for the website and to share across social media channels
• Develop and compile an electronic GTA marketing and Brand Comms toolkits
• Video: Produce and edit short-form video content for social media team as needed
• Assist with design elements for HTML newsletters
• Develop new strategies for increasing engagement on digital marketing platforms
• Assist with live photo/video content shoots at events
• Ensure brand ci and message is consistent
• Assist with designing compelling signage and posters

MINIMUM REQUIREMENTS

• A three-year bachelor’s degree, National Diploma in Journalism / Copy Writing, Communications, Brand Communications, or B.A Arts. Written portfolio of previous completed and published work. Knowledge in the tourism and destination marketing space will be an added advantage.

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KEY PERFORMANCE AREAS

Amongst others, the intern will be responsible for:

• Assist with all photo and video creative needs of GTA through planning, executing, and collaborating with the Brand Marketing unit.
• Capture, edit and deliver photos and videos to support GTA’s print and digital marketing materials requirements.
• Work with the Destination Marketing team to promote GTA’s marketing campaigns, services, and events via multimedia creation to convey compelling visual narratives.
• Capture engaging photographs and/or videos to support the creative process of marketing content
• Assist with maintaining a consistent identity of GTA by following brand guidelines while meeting GTA marketing requirements
• Think creatively and develop a robust photo and video library for printed and digital content
• Assist with scheduling content to be published on social media at ideal times
• Assist with monitoring the social media channels and activities
• Assist with managing the GTA social media content calendar

MINIMUM REQUIREMENTS

• A bachelor’s degree, National Diploma
• Portfolio of previous completed and published work.
• Knowledge in the tourism and destination marketing space will be an added advantage.

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KEY PERFORMANCE AREAS

Amongst others, the intern will be responsible for:

• Providing support and assistance on Visitor Information Provision on visitor Desks and roadshows.
• Assisting the with the unit administrative support and coordination of general, corporate matters.
• Effective communication with internal and external stakeholders.
• Manage and update all documents within the unit when required.
• Perform administrative duties and support the unit and subunits.
• Assist with filing within the unit and subunits.
• Assist with answering calls within the unit and subunits
• Assist in managing office operations (including scheduling of appointments, diarizing matters within the senior manager’s office)
• Assist with payments of invoices within the unit and subunits. Liase with finance to ensure payments.

MINIMUM REQUIREMENTS

• A three-year bachelor’s degree, National Diploma in Tourism Management

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KEY PERFORMANCE AREAS

Amongst others, the Officer will be responsible for:

• Sustain GTA brand standards and implement the creative identity of the GTA
• Ensure effective production of all relevant material for a variety of media outlets such as print, video, web and social media.
• Liaise with outside agencies in the coordination of brand Gauteng creative marketing work.
• Oversee projects and outside agencies as they relate to GTA creative marketing projects.
• Overseeing design changes and improvements throughout the development process.
• Oversee effective creative services content development including sub-editing and copy editing of all marketing projects.
• Manage the GTA creative brand marketing tools and products (software).
• Develop the creative and marketing content database or resource portal.

MINIMUM REQUIREMENTS

• The Creative Designer officer calls for a highly skilled individual who has a Diploma or equivalent level of qualification in a relevant discipline such as Graphics Design, Marketing, or similar with a minimum of 3 years’ relevant experience.