Hot Jobs at Red Bull

• To ensure Red Bull’s sales growth and perfect store execution is achieved in the Independent Rural and Urban Trade. Goal is to increase and deepen Red Bulls footprint in this channel. Main focus is to develop a profound and proven concept for Red Bull to become the leader in Energy within Independent Rural and Urban market space. Once developed, the role is to manage its execution daily and turning strategy into action.

RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:

Analyze Data

• Analyze geographic areas to understand outlet and sales opportunity within identified areas through trade visits
• Set minimum DP service requirements based on trade analysis to ensure maximum service to trade.

Business Planning

• Develop annual Business Plan for all our partners within the region in close coordination with Head of Direct Distribution for winning in the Independent trade.
• Target to increase and deepen Red Bulls footprint in Independent Urban & Rural channels.
• Co-Develop Business Plans by DP to deliver on all relevant RBZA strategic initiatives including; Volume, Horizontal & Vertical Distribution, Execution and Information exchange (Depletion Data). Ensure the plan is aligned to overall RBZA plan.
• Manage and secure sufficient POS stock and handling as well as ROI calculations on any initiatives implemented into trade.

Sales and 3rd party Distribution Management

• Set, Track and Drive DP’s against business plan.
• Define routines and call cycles for managing the operations in a professional / sustainable way, in line with routines matrix set out by HOD: Direct.
• Do monthly business reviews with DP’s in line with business plan & Commercial Annex.
• Define and track the DP KPIs (broken down from overall sales targets):
• Volume Sales, Distribution Numeric & Weighted and Price Compliance, Perfect Store Execution, Promotional Execution.
• Support DP in achieving set targets through:
• Training the DP sales force on Red Bull perfect store standards and execution of those
• Leading DP sales force by personal example and hand-on approach
• Quantification of opportunity identified in data analyzing to conceptually sell new concepts to partners.
• Undertake systematic and regular trade visits to identify gaps and opportunities or to prove any findings from data supplied by Trade Marketing. The latter being a critical part of the role.
• Prepare and lead monthly reviews with the DP owner/management.
• Generate best practices and multiply throughout covered channels.
• Fuel DP sales force passion for Red Bull through recognition and reward programs.

Forecasting

• Forecast financial sales by DP and ensure order taking according to Red Bulls targets and principles and aligned to forecast.
• Setup Build/Draw calculation sheets in order to manage SOH vs Trade sales vs Financial sales.

Trade Visits

• Undertake systematic and regular trade visits to identify gaps and opportunities or to prove any findings from data supplied by Trade Marketing. The latter being a critical part of the role.
• Conceptual selling of the quantified opportunity in a mature and professional manner to ensure buy-in (convinced) and motivated Partners
• Track execution via our Partners field force

Budget Management

Manage the budget that is allocated to commercial initiatives, sales force initiatives, and below-the-line marketing initiatives linked to the SAB and Red Bull Partnership.

EXPERIENCE
Your areas of knowledge and expertise that matter most for this role:

• Bachelor’s Degree (Optional)
• Valid driving license
• Proven Track Record of 3rd party management in FMCG sector
• >5 years sales experience in FMCG sector.
• Sales Team Leadership Experience
• Successful track record in managing sales force (distribution partner preferred) within all Trade channels
• Business Experience in Regional Accounts - Independent trade  
• Key Account experience (an Advantage)
• Leadership, Motivation and Team Skills.
• Clear understanding of market, sales & distribution within South Africa
• Clear understanding of market structure and common practice / ways of how business is done
• Excellent negotiator and influencer (strong interpersonal skill)
• Strong analytical ability and commercial acumen to understand financial statements and market trends
• Able to work independently with responsibility, being organized, result driven and solution orientated
• Able to develop business strategies and break them down into actions
• Excellent in all MS Office programs (Word, Excel, Power Point, etc.) Excel and Power Point abilities should be strong
• Management reporting and budget control.
• Strong presentation skills

go to method of application »

• "Musketeers" have always been the main volume contributors, trial generators and sparks, creating kindred spirits in the On Premise environment, such as bars, restaurants, events, clubs and hospitality. As the face of the brand and the indispensable consultant to their On Premise territory, they are responsible for identifying business opportunities in new On Premise playgrounds to leverage brand image and drive both current and future sales of Red Bull's product portfolio.

RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:

Red Bull Ambassador

• Establish and nurture relationships with key influencers, industry players and business partners (including, but not limited to, outlet owners/managers, bar staff, distribution partners, promoters, agencies, etc.)
• Build affinity and understanding of the Red Bull brand and products within your network.
• Be seen as the credible, reliable and knowledgeable face of Red Bull On Premise.
• Deliver excellence with Red Bull's premium brand image in all activities and execution.

The Entrepreneur of the Territory

• Know your territory like the back of your hand.
• Follow the company's strategy, create innovative measures and lay the foundation in areas where Red Bull will exploit its full potential in the future.
• Master the On Premise universe by staying on the cutting edge of industry knowledge, trends and new opportunities (accounts, occasions, consumers).
• Manage internal and external resources (materials, tools, budget) to drive efficiency and effectiveness.
• Collaborate with internal (especially on premise- and culture- marketing) and external stakeholders (artists, promoters, agencies, creatives) to leverage business success
• Deliver premium execution and creative value-adds to enhance Red Bull's brand image and increase consumption at events (Red Bull events, 3rd party such as para-gastronomy and festivals)

Indispensable Business Consultant

• Build and maintain long-lasting collaborations with key stakeholders.
• Negotiate win/win partnership agreements which add value to both Red Bull's business and customer's business.
• Leverage your impressive communication, sales and marketing ability to keep Red Bull number one On Premise.
• Drive and expand the business by identifying the right sales and marketing occasions in which Red Bull should be present (brand, product).
• Turn insights into impactful programmes to drive sales and leverage the Red Bull brand image.
• Measure success by diligently tracking, analysing and reporting on performance and areas of growth and opportunity.

EXPERIENCE

Your areas of knowledge and expertise that matter most for this role:

• Sales and Marketing experience preferred.
• You are the face of Red Bull, and it is your personal, unique, open manner combined with your knowledge and experience that thrills our customers.
• Your first experience in field sales?  – In our Musketeer Team we welcome people with an affinity for sales or the industry.
• You don´t need to be an IT expert, however, you are IT savvy with a laptop, tablet, mobile phone, and related standard software.
• Fearless Tenacity to win new business and form new relationships.
• Excellent verbal and written communication skills.
• You are your own boss: Responsible for your independent action and strong implementation.
• You are practical and pragmatic.
• Self-motivated and able to work independently.
• Valid drivers license and knowledge of the geography managed
• Matric required
• University degree preferred
• Must be based in Pietermaritzburg

go to method of application »

• ´Going where we have not gone before. ´ For us this means breaking new ground, exploring new ways to expand the distribution and to enlarge our sales force. And why? Our Mission is to make Red Bull – the brand, the product, and the content – available to everyone, anywhere and at any time. Not only is Red Bull a welcome guest in clubs, nightclubs and trendy bars, but it is also the #1 energy source in the daytime On Premise.
• Do you thrive on new ideas? Would you also like to inspire our consumers at any time of day? Are you naturally assertive? Does negotiating come naturally to you? Do you naturally approach (new) customers proactively? Yes? Then shake up your region as a Musketeer Scout and assume responsibility for the availability and activation of our products in the channels of Contract Catering, Quick service restaurant, Travel and Recreation. We will give you the chance to work and develop yourself full time in a challenging, multifaceted job in an ambitious and reliable team.

RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:

THE ENTREPRENEUR OF THE TERRITORY

• You will own responsibility for analysis of customer potential and develop optimal appointment planning (routing, call cycle, coverage) accordingly, taking targets and goals for the particular distribution channel into consideration and in agreement with your superior and the national Key Account Management team.
• Your focus is new customer acquisition in both catering, QSR, travel and leisure outlets in the defined territory.
• You will take care of new and existing customers; and by employing innovative and inspirational measures you will achieve the perfect presentation and placement of our product family. Being responsible for the visibility and availability of the products, you will make the Red Bull brand real and tangible.
• Besides being responsible for your own customers, you will work in close cooperation with the national Key Account Team and assume responsibility for the presence of our products at in all relevant outlets in the defined territory.

THE CANBASSADOR

• In your territory you are the reliable and knowledgeable partner for decision makers, e.g. Ops and Area Managers, Food and Beverage Managers or Outlet Managers. As such you are a role model and embody our values of responsibility, passion, focus and professionalism thus earning 100% of the customers’ trust in Red Bull.
• Establish and nurture relationships with key stakeholders and business partners in order to drive mutual business and to strengthen their affinity for and understanding of the Red Bull brand and product portfolio.

THE INDISPENSABLE CONSULTANT

• Finally, as an “Indispensable Business Consultant”, you must build and maintain long-lasting collaborations with key stakeholders and negotiate win/win partnership agreements that add value to both Red Bull and the customer's business.
• Your communication, sales, and marketing abilities will play a crucial role. Identifying the right sales and marketing occasions for Red Bull's presence, along with turning insights into impactful programs, is essential.
• Measuring success by diligently tracking, analyzing, and reporting on performance and areas of growth and opportunity will help drive the business forward.

EXPERIENCE
Your areas of knowledge and expertise that matter most for this role:

• For the On Premise you are the face of Red Bull and it is your personal, unique, open manner combined with your knowledge and experience that thrills our customers.
• Your first experience in field sales or food retail? – In our Musketeer Team we welcome people with an affinity for sales or the On Premise.
• You don´t need to be an IT-expert, however, you are IT savvy with a laptop, tablet, mobile phone and related standard software (MS Office, Outlook)
• Time clock? Wrong! You like being on the move, being flexible, and being responsible for your own worktimes and organisation. Ideally you live in your region.
• You are your own boss: Responsible for your independent action and strong implementation. You are practical and pragmatic.
•  Last but not least: Fun, Focus, Passion, Responsibility and Professionalism.

go to method of application »

• The Key Account Specialist is a mid-management level role reporting to a senior account manager responsible for the gas / forecourt channel. The individual must have entrepreneurial traits and be a self starter to enable them to deliver on sales, volume and profitability targets. The Key Account specialist needs to be able to devise a medium-term vision, based on thorough understanding of customers, trends and opportunities with attention to detail. The person needs to feel comfortable to take calculated risks, identifying and exploiting opportunities and to achieve business advantages. Sharing best practices with colleagues and customers which enable Red Bull to gain competitor advantage is a matter of course. A creative, analytical and challenging personality, oriented towards actions, who is able to build strong strategic customer relationships and to collaborate within the company. cross-functionally and internationally.

RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:

Strategy

• Manage the implementation of Red Bull's commercial strategy at the key customers.
• Develop short and mid-term customer strategies in line with the overall national sales policy, with a strong focus on innovation and long term sales drivers.
• Implement price strategies in-line with company mandate and establish the customer pricing accordingly.
• Deliver a promotional plan that drives share and category growth and protects channel profitability and is aligned with the National grid.

Analysis and Planning

• Analyse available data sources (e.g. Nielsen, scanner and customer data) and derive customer’s growth opportunities.
• Continuously plan sales forecast and prepare trade spend budget to hit profitability targets.
• Develop plans for annual business and effective promotion.
• Produce excellent conceptual selling decks and establish Red Bull as the category leader.

Execution

• Conduct and lead yearly negotiation process at key customers within your portfolio, spend time in understanding what is required to win in categor.
• Agree with customers on Red Bull's Perfect Store concept/ VIP programs/ Profit Zone concept / Permanent Category Solutions.
• Manage in trade partners for Merchandising and Execution within assigned portfolio.

Collaboration

• Continually research to understand customer needs better and respond with programmes (in line with the brand equity) that are mutually beneficial.
• Develop effective partnerships for Red Bull to be regarded as key supplier and engine for profitable growth.
• Strive for Category Captaincy with key strategic retailers within the energy category.
• Build strong intercompany networks and establish a close cross-functional relationship with Field Sales, Distribution team as well as Trade Marketing. Jointly develop winning customer category strategies and conceptual sells.

Forecasting

• Forecasting base volume based on base/promo/execution using PET to better understand off-take and what drives effective promotional uplift.
• Volume forecast critical for planning demand via DP driving overall business efficiencies
• This is critical in planning pack mix and ultimately profitability mix.

EXPERIENCE
Your areas of knowledge and expertise that matter most for this role:

• University Degree, preferably Economics/Business Administration
• Managing and controlling budgets, including investment and optimizing investment buckets.
• A proven track record of 2-5 years professional experience in Key Account Management and/or Field
• Force Management, ideally with FMCG/beverage background within the gas or impulse channels. 
• Cross-functional experience in Trade Marketing/Consumer Marketing is a plus (not mandatory).
• Excellent network of existing contacts and trade relationships.
• Tactical planning / Strategic ability -- develop specific, valuable, innovative and commercially focused strategies but also grasp the ‘bigger picture’.
• Commercial acumen -- strong understanding of sales processes and financial systems. Strategic and innovative commercial awareness. Ideally can work with SAP/BI to plan and track sales results.
• Analytical skills -- strong planning and negotiation skills with a sound understanding of financial bottom line implications of sales and marketing decisions. Able to analyse sales and customer data, take the best conclusion, develop initiatives with the highest value for the shopper, customer and Red Bull.
• Negotiation experience -- successful front line retail negotiation experience and problem-solving skills.
• Presentation skills -- demonstrate great presentation skills that provide highly relevant and commercially viable strategies/processes in a clear, concise and empowering way.