Head of Paid Media at Sprout Performance

Job description

As the Head of Paid Media, you will be responsible for the following:

• Responsible and accountable for leading a team of Search, Display and Design Professionals.
• Monitor and report on tracked hours for each department monthly.
• Accountable for performance of campaigns across Search, Display, Social & Direct Buy channels
• (review and sign off each campaign strategy),
• Accountable for P&L and forecasting - provide forecast and recruitment plans for each department.
• Communicate clear recommendations and results to key stakeholders internally and client-side.
• Manage internal resources efficiently to deliver professional results in a timely manner.
• Responsible for developing and nurturing the Search, Display and Design talent within the agency.
• Ensure a training plan is set up and updated for each department quarterly to ensure growth and development take place.
• Ensure staff feel appropriately tasked and challenged including rotation between clients as and when required.
• Be involved in every review and objective setting session for each team member reporting directly to the Head of Paid Media.
• Build and maintain strong relationships with clients and subordinates.
• Staying at the forefront of Paid Media knowledge, by keeping up to date with industry news, developments and best practices.
• Maintain clear project plans and report on progress.
• Reports to the Digital Operations Director

Requirements

• Leadership and personality management is essential in this role with 5+ years’ experience in digital marketing/performance marketing and team management.
• Proven experience in leading teams.
• Degree or diploma in Digital Marketing / Marketing or similar.
• Strong Team Management skills.
• Experience in presenting and engaging with C-level clients.
• Experience in managing big budget campaigns.
• Experience in training teams.
• Good financial management skills (P&L’s, forecasting, staff planning, budgets, spend etc).
• Strong grasp for numbers - analytically minded.
• Performance driven/focused.
• Strong leadership abilities.
• Ability to identify issues and problems, generate solutions and choose appropriate alternatives.
• Ability to write comprehensive insights.
• Time management skills and the ability to meet deadlines.
• A keen eye for detail.
• Strong written and verbal communication.
• Training and presentation skills (team-building and talent development).
• At home with the digital media and social media landscape.
• Excellent command of the English language, both written and verbal.
• Quality assurance.
• Good administrative skills.
• Strong decision making and problem-solving skills.
• Exercise authority effectively.
• Emotional intelligence.
• A passion for the online industry.
• A true paid media enthusiast!

Technical requirements:

Good knowledge of DCM, DBM, DS, AdWords, Facebook, Twitter, LinkedIn, Direct Buys, Google Analytics, Google Tag Manager.