Programmatic Campaign Manager at Cadreon

Job description

The Programmatic Campaign Manager ensures that all pacing and performance goals are met across all display/video/mobile programmatic campaigns for particular client(s). Ability to compare/contrast ad tech partners and recommend the best tools for a particular job are key (DSP, data vendors, 3PAV, etc.). The role also functions as a key liaison between Cadreon and our agency partners.

Key Job responsibilities would include, but are not limited to:

• Admin/Planning (10%)
• Own response to media briefs
• Participate in advanced strategic discussions with internal & external partners
• Campaign Tasks (70%)
• Own responsibility for pacing & KPI performance of all campaigns
• Direct overall optimization strategy and act as point of escalation for performance/pacing issues
• Campaign implementation, launch, and daily execution/optimization as necessary
• Ensure clean, accurate, and actionable client reporting
• Lead meetings with agency partners
• Learning/Development (20%)
• Proactively schedule time with vendor partners to hone knowledge of capabilities, methodologies, and advanced optimization techniques
• Collaborate across internal departments and client teams to diversify knowledge (industry verticals, goals, technology used, etc.)

Qualifications

• 3 years of experience in digital media experience across display, video, social and mobile; a minimum of 2 years of in-console experience with audience-based RTB media
• Proven track record of optimizing digital ad campaigns to meet/exceed pacing & performance goals. Ideal candidates will have experience across a variety of metrics (eCPM, CTR, CPC, CPA, Viewability, Comp Rate, on-target %, etc)
• Advanced understanding of modern ad tech and the programmatic landscape (ad servers, container tags, 1st & 3rd party data, ad verification/viewability, DSP/SSP/DMP)
• Strong project management and delegation skills
• Experience training/mentoring junior roles
• Comfort with a client-facing role, including excellent communication and presentation skills
• Maintaining a profound attention to detail in a fast-paced environment
• Ability to quickly learn new technologies and stay on top of a constantly evolving suite of platforms, vendors, and inventory offerings
• Bachelor’s degree

Start date: As soon as possible