Servest is the largest, majority black owned facilities management provider in South Africa. Employing more than 48,000 people in Africa and the UK, the group has over 6,000 customers and provides services to over 20,000 sites. An integrated business model supports the Group’s total facilities management offering. Servest is able to self-deliver over 90% o...
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Writing clear, compelling, original copy for various mediums (e.g. ads, blog posts, newsletters, brochures, service lines) tailoring the content and style of individual writing according to the briefed purpose - whether they are intended to sell or inform
Identifying key messages: understanding the main concept that you want the reader to feel and do and how to communicate this powerfully
Conducting thorough research and interviews by liaising with stakeholders and interpreting their briefs to understand project requirements
Collaborating with marketing, brand or digital to build marketing projects and campaigns
Collaborate with designers, Brand Manager, Digital, Marketing, PR and other professionals on large- and small-scale marketing projects, both internal and external
Edit and proofread copy as needed
Use SEO principles to maximize copy’s reach
Presenting ideas to colleagues and clients;
Familiarizing themselves with their clients' services, the target audience and their competitors' activities
Updating digital copy where necessary
Overseeing campaigns through the production stage to completion with regards to copy
Working on several campaigns at once, sometimes under pressure and often to tight deadlines
Keeping up to date with culture and trends within the Facilities Management sector
Identifying trends in the sector and informing campaigns and service lines
With industry knowledge input into positioning the business as a though leader into the indust