Assistant Brand Manager Unilever Professional (U-Pro) at Unilever

WHAT WILL YOUR MAIN RESPONSIBILITIES BE

• Craft and drive the full operator lifecycle journeys using insights built from retailers/distributors, operators and cleaners into actionable plans
• Plans and executes full Omni-Channel journey plans for the year across all touchpoints, creating content to drive operator visibility, engagement and conversion
• Lead execution of customer facing execution, including digital retail programs, operator facing PR/Endorsement programs and events
• Develops Partner ecosystems to increase reach/content/credibility
• Manage ATL Media plans with agencies to create content that builds the overall awareness of U-Pro as a brand
• Lead and project manage innovation projects based on the long term innovations strategy of U-Pro
• Ensures product campaign, messages integration into content Calendar & journey stages 
• Lead cross functional teams to ensure successful execution of innovation launch plans and post launch evaluations, being responsible for Sales enablement
• Constantly review brand and initiative performance for ongoing improvement
• Drive internal education of activities, innovations, product Features and Benefits of all products with all relevant stakeholders across required platforms, whilst crafting an externally focused education program for our operational partners           

WHAT YOU WILL NEED TO SUCCEED

Experiences & Qualifications

• Relevant Degree or equivalent
• 3 - 5 years of relevant work experience
• Experience in managing a complex portfolio (e.g. sub-brands, formats, local/global networks)
• OOH / B2B Marketing Experience

Additional Advantages

Localizing and Executing Brand Plans:

• Landing Operator/Consumer Focused Activity plans
• Leveraging PR and Digital to drive brand plans and growth

OOH / B2B Cleaning Industry Experience:

• Understanding trends within the B2B cleaning space