Brand Communications Assistant at Ares Holdings

Job Summary:

As a VANS Brand Communications and Activation's Assistant, you will provide essential support to the Brand Communications and Activation's Manager in executing integrated communication strategies and activation's that enhance the VANS brand presence and engage target audiences. You will assist in coordinating brand communications, public relations, events, partnerships, and collaborations. This role requires strong organizational skills, attention to detail, and a passion for effective brand communication and event management.

Key Responsibilities:

• Content Creation: Assist in developing engaging brand narratives and content for various communication channels, including social media, blogs, press releases, and internal communications. Collaborate with the creative team to ensure content is aligned with the brand's voice and guidelines.
• Public Relations Support: Assist in building and maintaining relationships with media outlets, influencers, and industry partners. Support in the coordination of media inquiries, sample requests, and press releases distribution.
• Event Support: Assist in the planning and execution of brand events, product launches, and activations. Coordinate logistics, handle guest lists, and assist with on-site event management.
• Partnerships and Collaborations: Support in identifying and researching potential strategic partnerships and collaborations. Assist in coordinating partnerships, collaborations, and related activations.
• Administrative Tasks: Provide general administrative support to the Brand Communications and Activations Manager, including scheduling meetings, managing calendars, preparing presentations, and maintaining relevant documentation.
• Event Coordination: Assist in coordinating event logistics, including venue selection, vendor management, budget tracking, and event promotion.
• Content and Social Media Management: Support in managing social media platforms, scheduling posts, and monitoring engagement. Assist in curating and creating content for social media channels.
• Reporting and Analysis: Assist in gathering and analysing data to evaluate the effectiveness of brand communication initiatives and activations. Support in preparing reports to track progress and identify areas for improvement.
• Cross-Functional Collaboration: Collaborate with various internal teams, such as marketing, creative, and product, to ensure alignment and integration of brand communication initiatives with broader brand strategies.
• Stay Updated: Stay informed about the latest industry trends, digital media advancements, and emerging communication platforms to bring fresh ideas and innovation to the team.

AD Hoc duties:

• Respond to emails and office correspondence
• Keep work area clean and tidy
• Support the mission, vision and core values of the company
• Meet prescribed deadlines and targets
• Professional interaction and liaison with customers, suppliers and employees at all times
• Any other reasonable and lawful ad hoc tasks or duties that may be required from time to time.

Qualifications:

• Grade 12
• Previous experience in a similar role or internship in brand communications, public relations, event management, or marketing is desirable.
• Excellent written and verbal communication skills, with a strong attention to detail.
• Familiarity with social media platforms and content management systems.
• Basic understanding of public relations and media relations principles.
• Strong organizational skills and ability to manage multiple tasks and deadlines.
• Proficient in Microsoft Office Suite (Word, Excel, PowerPoint) and Google Suite.
• Basic understanding of analytics and reporting tools is a plus.
• Ability to work in a fast-paced environment and adapt to changing priorities.
• Team player with excellent interpersonal skills, capable of collaborating cross-functionally.
• Creative mindset with the ability to contribute ideas and think outside the box.
• Passion for the VANS brand and an understanding of its target audience and culture.