The South African Breweries (SAB) is a subsidiary of AB InBev. Founded in 1895, SAB is South Africa’s top brewer and leading distributor of beer.
For more than 120 years SAB has been an integral thread in the social fabric of our country and continues to play a crucial role in the national economy. The company operates seven breweries and 40 depots in Sout...
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Build and maintain strong POC relationships and address any key points by working with different SAB teams (e.g. Brand Teams, Trade Marketing etc) ensuring the highest level of customer service
Manage customer expectation and ensure that their needs are met in a timely fashion
Develop and implement customer specific business programs and account plans
Develop new sales opportunities for Premium Beer
Educate and train customers on SABs Premium category to ensure correct in store positioning and execution of the brans to enhance the customer experience
Assist the Premium CO. Team to drive market share, meet financial targets and growth objectives for SAB Premium Brands in Key FOP outlets
Assist the Premium CO. Team to develop comprehensive brand plans for the Premium Category
Provide the Premium CO. Team with key customer insights on the super alcohol category to ensure category strategy alignment to customer needs
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