RMB - Rand Merchant Bank is a division of FirstRand Bank Limited, a fully integrated financial services group in South Africa, distinguished by our traditional values and innovative ideas. We have adapted investment banking solutions to suit your personal financial needs and this, together with an entrepreneurial approach, attracts like-minded, discerning clients.
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To develop, support and enable the RMB Communications strategy to optimise company positioning and reputation as well as ensure employees are engaged with the organisation’s strategy, priorities and culture
Experience and Qualifications
Relevant Diploma / Degree
5 -7 years’ experience in a similar role
Project management (including managing vendors)
Established network of media relations, editors and journalists
Reputation and crisis management
Proven track record of partnering with senior stakeholders to execute on communication requirements
Public relations and media management Word, Excel and PowerPoint
Business to Business marketing and ways of working
Corporate and Investment Banking, financial markets understanding
Relevant product knowledge (advantageous)
Understanding of reputation and crisis management
Corporate internal and employee communications strategies
Content creation and review across multiple areas and channels
Writing, editing, web knowledge and digital innovation
Culture and talent retention
Responsibilities
Understand industry trends and best practice, competitor activities, new technologies and innovations to analyse and identify Bank–wide opportunities and challenges in the management of communication activities (including employee engagement & reputational risk management)
Display an understanding of the strategic intent and direction of the company and how the different areas contribute to the overarching RMB objectives.
Perform a strategic partnership role in translating and aligning communication tactics to support and enable company objectives and culture, as well as driving thought leadership and capability.
Work closely with RMB and Group stakeholders to ensure compliance to Group reputational risk management frameworks.
Partner with relevant stakeholders to ensure the consistent application of the RMB brand across internal engagement initiatives
Influence media relations/ PR strategy/client communications to ensure targeting of key audiences (C-suite, stakeholders, influences).
Work closely with the relevant stakeholders to craft internal communications plans which will encourage employee engagement and alignment of strategy
Collaborate with the marketing leads to source stories and share key wins and successes both internally and externally
Provide direction for the overall exercise of PR management by identifying best placement opportunities and coordinating with relevant stakeholders
Align with Research to identify and monitor effective benchmarks for measuring the effectiveness of communication tactics
Monitor and analyze competitor communications and insight Drive and manage the use of a mix of communication channels, with a key focus on digital and content to drive impactful communications.
Partner with the digital team to ensure that external news flow is appropriately leveraged through the relevant digital channels and that social media feedback is monitored and actioned.
Integrate marketing channels with the objective to improve overall user experience and employee engagement
Act as the custodian of corporate information/data across external media channels
Ensure delivery of accurate and relevant information and messaging to all key external media stakeholders. This includes preparation, content, distribution, press events and measurement
Plan and deploy all Business Unit communication requirements, namely content writing, drafting executive messages and proofreading
Work with Marketing, Business and External stakeholders to implement communication initiatives that impact across functional areas and disciplines
Ensure effective and efficient delivery of key projects on time and within budget
Partner with relevant and best of breed suppliers as required to ensure the consistent and effective application of communication initiatives
Provide input into marketing budgets taking into account business, budget priorities and constraints
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