Communications Manager at RMB - Rand Merchant Bank

Purpose

• To develop, support and enable the RMB Communications strategy to optimise company positioning and reputation as well as ensure employees are engaged with the organisation’s strategy, priorities and culture

Experience and Qualifications

• Relevant Diploma / Degree
• 5 -7 years’ experience in a similar role
• Project management (including managing vendors)
• Established network of media relations, editors and journalists
• Reputation and crisis management
• Proven track record of partnering with senior stakeholders to execute on communication requirements
• Public relations and media management Word, Excel and PowerPoint
• Business to Business marketing and ways of working
• Corporate and Investment Banking, financial markets understanding
• Relevant product knowledge (advantageous)
• Understanding of reputation and crisis management
• Corporate internal and employee communications strategies
• Content creation and review across multiple areas and channels
• Writing, editing, web knowledge and digital innovation
• Culture and talent retention

Responsibilities

• Understand industry trends and best practice, competitor activities, new technologies and innovations to analyse and identify Bank–wide opportunities and challenges in the management of communication activities (including employee engagement & reputational risk management)
• Display an understanding of the strategic intent and direction of the company and how the different areas contribute to the overarching RMB objectives.
• Perform a strategic partnership role in translating and aligning communication tactics to support and enable company objectives and culture, as well as driving thought leadership and capability.
• Work closely with RMB and Group stakeholders to ensure compliance to Group reputational risk management frameworks.
• Partner with relevant stakeholders to ensure the consistent application of the RMB brand across internal engagement initiatives
• Influence media relations/ PR strategy/client communications to ensure targeting of key audiences (C-suite, stakeholders, influences).
• Work closely with the relevant stakeholders to craft internal communications plans which will encourage employee engagement and alignment of strategy
• Collaborate with the marketing leads to source stories and share key wins and successes both internally and externally
• Provide direction for the overall exercise of PR management by identifying best placement opportunities and coordinating with relevant stakeholders
• Align with Research to identify and monitor effective benchmarks for measuring the effectiveness of communication tactics
• Monitor and analyze competitor communications and insight Drive and manage the use of a mix of communication channels, with a key focus on digital and content to drive impactful communications.
• Partner with the digital team to ensure that external news flow is appropriately leveraged through the relevant digital channels and that social media feedback is monitored and actioned.
• Integrate marketing channels with the objective to improve overall user experience and employee engagement
• Act as the custodian of corporate information/data across external media channels
• Ensure delivery of accurate and relevant information and messaging to all key external media stakeholders. This includes preparation, content, distribution, press events and measurement
• Plan and deploy all Business Unit communication requirements, namely content writing, drafting executive messages and proofreading
• Work with Marketing, Business and External stakeholders to implement communication initiatives that impact across functional areas and disciplines
• Ensure effective and efficient delivery of key projects on time and within budget
• Partner with relevant and best of breed suppliers as required to ensure the consistent and effective application of communication initiatives
• Provide input into marketing budgets taking into account business, budget priorities and constraints
• Drive commerciality in approach