Digital Designer at Salt South Africa

Job Description:

Examples of what you’ll work on

• Landing pages and promotional web pages
• Display, HTML5 and programmatic banner suites
• Paid social ads and organic social content
• Newsletters, email creative and CRM assets
• Digital campaign creative across a wide range of customer touch points
• Brand-led and promotional design work across casino, campaign and broader digital marketing activity
• Working with CRM specialists, paid media managers and marketers to understand which assets are driving engagement, clicks, conversion and retention
• Applying learnings from testing, audience response and campaign results to strengthen future creative output
• Using Figma for modern digital design workflows, collaborative page design, UI thinking and scalable production
• Using Bannerflow or similar tools to version, scale and optimise creative efficiently
• Using AI to improve workflow efficiency, ideation speed and content production
• Bringing static assets to life through AI-assisted animation, motion, video treatments and richer creative execution where relevant
• Supporting selected omnichannel outputs where the brand shows up beyond digital

What we’re looking for

• 3 to 5 years’ experience in digital or graphic design
• Strong visual craft and a digital-first mindset
• Strong instincts for UX, UI, hierarchy and conversion-focused design
• Confidence designing across web, social, display and CRM
• Good working knowledge of Figma
• Experience with Bannerflow or similar banner production tools is a big plus
• Familiarity with AI tools such as Midjourney and other AI-enabled creative tools is advantageous
• A portfolio that shows strong, modern, commercially relevant digital work
• An understanding of how design influences attention, engagement, clarity and conversion
• Interest in using feedback, testing and performance data to refine and strengthen creative over time

Why this role is exciting

• You’ll work on creative that is live, fast-moving and seen in market every day
• You’ll get variety across web, CRM, banners, social, promotions and campaign moments
• You’ll be part of a growing in-house team with real momentum
• You’ll have the chance to grow your skills in a modern, digital-first creative environment
• You’ll work with current tools, AI-assisted workflows and high-volume campaign outputs
• You’ll create work that is not only visually strong, but designed to influence behaviour and drive action