Go-to-Market Lead (Closed Loop Vouchers) (Western Cape) at Flash Group

Job Role: 

We are looking for a strategic, commercially minded, and execution-driven leader to own and scale our Vouchers business.

This is a senior leadership role at the centre of some of Flash’s most important national initiatives, including:

• End to end development and management of closed-loop vouchers for banks, retailers, gaming partners and other third-party providers.
• You’ll be responsible for feature enhancements of the vouchers.
• You’ll be responsible for managing stakeholder engagements.

The Go-to-Market Lead (Closed Loop Vouchers) owns the strategy, commercialisation, and delivery of the voucher portfolio end to end defining who we build for, how we go to market, and how we scale impact across all Flash channels including Flash Trader, the 1Voucher app, banks, fintechs, retailers, and wholesalers.

Responsibilities:

Voucher Strategy & Growth

• Own and lead the end-to-end voucher strategy, with a primary focus on closed-loop voucher programmes.
• Define target segments, use cases, and value propositions across Flash’s ecosystem.
• Identify new voucher opportunities aligned to customer needs and commercial return.
• Drive adoption, scale, and performance across all distribution channels.

Commercial Ownership

• Own the commercial performance of the voucher portfolio, including:
• Revenue growth
• Margin performance
• Portfolio optimization
• Define and evolve pricing, commercial structures, and partner value propositions.
• Ensure voucher programmes are effectively commercialised, not just launched.

Product & Operational Delivery

• Work cross-functionally with Product, Tech, Legal, Compliance, Marketing, and Operations to deliver initiatives from concept to scale.
• Own execution of roadmaps, go-to-market plans, and change initiatives.

Third-Party Voucher Ecosystem

• Lead strategy for how third-party vouchers are selected, distributed, and optimised across Flash.
• Strengthen partner performance through better positioning, distribution, and commercial models.
• Ensure Flash maximises value for both partners and the business.

Partner & Stakeholder Leadership

• Act as a senior representative in key partner engagements and negotiations.
• Build strong relationships across banks, fintechs, retailers, wholesalers, and digital partners.
• Influence internal and external stakeholders to drive alignment and outcomes.

Team Leadership & Culture

• Lead and develop a small, high-impact team.
• Foster a culture of accountability, pace, and delivery.
• Balance innovation with disciplined execution.

Requirements

Requirements:

• Bachelor’s degree in Business, Finance, Marketing, or related field (advantageous)
• 5–8 years’ experience in fintech, payments, digital commerce, or financial services

Proven track record of:

• Owning product or commercial portfolios.
• Turning strategy into delivered outcomes.
• Scaling products through strong execution and cross-functional leadership.
• Strong understanding of voucher ecosystems, prepaid products, or digital value distribution.
• Experience with closed-loop systems and/or controlled value environments

Commercial acumen including:

• Pricing strategy
• Revenue modelling
• Margin optimisation
• Familiarity with payment and transaction infrastructure (APIs, gateways, reconciliation flows).
• Understanding of fintech regulatory and risk environments (e.g., KYC/AML, fraud, transaction controls.)
• Strong analytical capability, using data to drive performance and decision-making.

Competencies:

Strategic & Commercial Thinking

• Connecting market opportunity to product and revenue strategy.
• Making clear decisions on prioritisation and focus.

Execution & Ownership

• Turning plans into delivery at pace.
• Driving outcomes through others without losing accountability.

Leadership & Influence

• Confident voice at leadership level.
• Ability to challenge constructively and influence direction.
• High emotional intelligence and relationship strength.

Innovation & Problem Solving

• Exploring new models and opportunities in digital value and vouchers.
• Balancing creativity with practical delivery.