Transafrica is active in four different service sectors. In many instances services are linked or co-dependent, altough they each have a specific area of emphasis. Our main sectors are Insurance and Fin Tech. Transafrica provides back office admin services & support, product & benefit design, implementation of scheme processes, and more.
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This is a full-time on-site role for a Lead Generation Specialist located in Pretoria. The Lead Generation Specialist will be responsible for new leads generation, communication, sales, and research.
Qualifications
New Leads and Lead Generation skills
Excellent Communication and Sales skills
Experience in conducting research
Strong analytical and problem-solving skills
Proficiency in Microsoft Office and CRM software
Ability to work independently and in a team environment
Bachelor's degree in Marketing, Business Administration or related fields
Experience in the insurance and/or financial services industry is a plus
Requirements
Focused digital lead generation (including Facebook, Instagram and Google) experience (5 years+).
Experience in working with Facebook Ads Manager, LinkedIn Campaign Manager, Google Ads, and Google Display Network and Google Tag Manager.
Marketing / graphic design / similar qualification advantageous.