Managing Director at Publicis Groupe

Overview

KEY RESPONSIBILITIES
Market position

• Work with the VP of Publicis Media South Africa to build two-year plan to achieve double digit growth across relevant agencies in JHB and CT.
• Identify and implement organic growth strategy
• Lead the agencies brand and reputation in the industry at local levels within South Africa and across the Continent
• Work closely with the Practice Leads as a lever to drive growth and market leadership
• Build and strengthen the Media Services offering Client retention and growth
• Ensure the strategic business plan results in maximum client satisfaction and organic revenue growth
• Close and effective cooperation with local/ global practices and brands
• Create and implement immaculate service and leadership charter for clients
• Focus on local and global client relationships and ensure their product in the Market is BIC and in line with overall objectives for clients
• Ensure collaboration across the Groupe’s agencies to drive a more integrated and innovative solution for clients
• Add tangible value to Groupe clients through delivery of BIC work across agencies offerings

New Business

• Build a strong prospecting plan for the Agencies – identify targets with a solid engagement action plan
• Ensure there is strong conversion of new business
• Provide active input to Publicis Media’s entities and Power of One business development plans and prospects
• Support of Groupe & Brand pitches for both global & local pitches
• Forge strong relationships with media audit firms/pitch doctors Operational Excellence
• Responsible for the operational effectiveness of Media Services inline with Groupe policies and directives
• Adoption and management of Publicis Media’s operational process, workflow, systems and processes
• Review progress and take corrective action to ensure performance
• Ensure quality control and improvement of all company output and delivery of services
• Support of other Groupe client requirements where specialist input is required
• Management of capacity of host agency staff so as to service the needs of both their own client group as well as any other clients across the Groupe

Financial Performance

• Work with VP of Publicis Media South Africa to build a strong and achievable budget commitment on an annual basis
• Closely monitoring the operating and financial results against plans and budgets - deliver on budget commitment
• Management of Media contribution against Commit and Growth Targets
• Manage margins and operational costs at a client and agency level
• Provide support to drive revenue growth and productivity, with innovative “break- the-mould” strategies
• Help drive revenue for the group through key Media Services offering working closely with the PMX practice.

Product integration and development

• Deliver strong strategic entrepreneurial offering
• Assist in growing and leverage the Publicis Media Practices where required
• Automate systems to drive accuracy & efficiency in line with Publicis Media strategies

Talent and Culture

• Introduce & Grow a strong & diverse leadership team reflective of the demographics of South Africa
• Attract in close cooperation with talent team fresh talent to achieve our vision and ambition in Market
• Drive an engaging, innovative high performing culture
• Create connectivity with the brands, inspiration and retention
• Work closely with Talent team to deliver “best-in-class” talent initiatives in market

Managing Vision and Purpose

• Communicate a compelling and inspired vision and sense of core purpose for team
• Make the vision sharable by everyone
• Inspire and motivate

Managing People and Building Effective Teams

• Is a clear leader who demonstrates Publicis Media’s values consistently to the rest of the business
• Be obsessive about technology and solving client problems
• Is good at establishing clear directions
• Sets stretching objectives
• Lays out work in a well-planned and organised manner
• Maintains two-way dialogue with others on work and results
• Brings out the best in people
• Is a clear and frequent communicate

Developing Direct Reports and Others

• Provides stretching and relevant tasks
• Holds frequent development discussions
• Is aware of each person’s career goals
• Constructs compelling development plans and executes them
• Is a mentor and a people

Responsibilities

CRITICAL SKILLS

• Previous experience in a leadership position within a communication, digital or media business – prior agency experience is crucial
• Has led a P&L
• Proven at leading clients and significant accounts within an agency, building strong relationships and enabling communication channels
• Track record of winning pitches and significant experience driving organic growth
• Acknowledged as a thought-leader and an innovator in the market; is often present at industry events and in the press
• Has previously led large teams
• Experience navigating matrixed, international organisations

SUCCESS CRITERIA
KPIs/What will this person need to accomplish within 12 months in order to be considered successful in the role.

• Grow the profile of the market business with our core pillars of Talent, Trust and Transformation proposition – an organisation dedicated to grooming the world’s best talent and being a trusted partner who can guide clients on their own transformation journey
• Build strong bonds between Media Agencies and Publicis Groupe Agencies to produce more integrated client solutions and increased collaboration across the company
• Demonstrably grow existing business, to establish a best in class Partnership role on every client
• To win new business to balance the portfolio of clients, and to grow the business
• To intelligently and transparently broaden the scope of each client relationship to deliver business success for them and diversified revenue growth for Publicis Media
• To ensure we have a fully integrated strategic and leadership approach with our clients
• To work with the VP Publicis Media to align the market organizations and structures to suit our local business needs and to create an operating model for our clients
• To create a high performing culture and operating approach within the key leadership team and the agencies as a whole
• To create a people focused culture with clear succession planning, motivation & inspiration at the heart of it
• Ensure that the business is run to the highest commercial standards, translating The Agencies positioning into higher margins and effective bottom line growth
• To lead the ambition to be famous for transforming our client’s business
• To collaborate with the other market VP’s, MD’s & Practice leads to simplify & make our product offering to clients more effective and market leading.