Market Access Manager- Haematology at Johnson & Johnson

Duties and Responsibilities:

VALUE MANAGEMENT (DEVELOPMENT, IMPLEMENTATION & ENHANCEMENT)

• Value Management– create / execute value development, implementation and enhancement strategies for optimal market access and maximum product value aligned with overall company strategy for specified brands

Value Development

• Create and implement strategy that pursues clinical, regulatory, pricing and health economic pathways to identify key product value attributes (the “value story”) important to external customers that will maximize value for key stakeholders (HCPs & payers) and optimize their WTP.
• Ability to integrate knowledge of value-based pricing principles, pricing and competitive environment, brand clinical value, and HE data with payer WTP/ATP insights towards maximizing product value and patient access (“right” patients).
• Compilation and presentation of price business case to internal stakeholders (Value Committee/PRIT) that captures brand value and optimized patient access for the organization.

Value Implementation

• Create / execute value implementation strategy, integrating the use of comprehensive knowledge of product reimbursement, competitive environment, and clinical value towards maximizing market access.
• Localize global Value Dossier in support of local market access at value-based price, including localized value messages.
• Develop value arguments and presentations (value story), to drive local formulary/guideline inclusion, payer reimbursement and pricing.
• Custodian of value-capturing price through implementation of expected list price, and appropriate net pricing strategies (risk-sharing and other strategies).

Value Enhancement

• Use comprehensive knowledge of reimbursement and competitive environments to create and execute value enhancement strategies to extend product lifecycle and value.
• Drive product differentiation that focus on clinical, regulatory and health economic pathways to improve and protect market access and reimbursement status.
• Market Access – create / execute integrated Market Access strategy, aligned with overall brand/portfolio, and company strategy. Incorporating principles of value management to ensure optimum market access and improvement for maximizing value of specified brands
• Ensure patient access and optimal re-reimbursement of products in portfolios of responsibility.
• Provide strategic input, create and execute arguments (Clinical, HE, Pricing) and market access strategies to demonstrate value to all stakeholders.
• Identify opportunities and develop value arguments to ensure appropriate access over the products’ lifecycles.
• Member of country value team (CVT), responsible for market access and value management to ensure effective collaboration on regional (EM), EMEA, and global levels.
• Establish and maintain stakeholder relationships across all levels of the access and payer network (both private and public sectors), including (but not limited to) KOLs, policy makers (DoH, CMS), administrators, medical schemes, society bodies, managed care organizations, medical advisors, drugs and therapeutic committees and administration departments, PAGs

External Customer Focus

Exhibit the following Core & Specialized Competencies:

• Shaping Healthcare Environment – build and improve Janssen image at Strategic stakeholder level in Private and Public Sectors
• Identify and engage with relevant stakeholders across the access pathway to understand, identify and address their needs and expectations around the price and value of Janssen’s brands.
• Demonstrate the clinical and economic value of Janssen’s brands – while maintaining the patient at the center of the strategy- to ensure increased patient access to innovation, and optimized healthcare outcomes.
• Participate and represent Janssen at relevant Strategic Healthcare Congresses and industry led forums
• Address issues of common interest and related to market access and relevant stakeholders within the broader healthcare market- drive the debate around value-based healthcare.

Internal focus: people & organizational development

People and Organizational Development

• Ensure effective communication and collaboration between HEMAR and other Janssen[1]departments (i.e. Sales & Marketing, Medical, etc.)
• Work collaboratively with/within cross-functional/matrix teams and CVTs to ensure effective implementation of market access strategies that translates into increased patient access, and value for the business.
• Ensure and enhance communication and collaboration between HEMAR and all other internal stakeholders - focus on leadership competencies and aspects.
• Inform and educate internal stakeholders on relevant healthcare environment and market dynamics, including changes and strategic impact.

Qualifications:

• 3-5+ years Pharmaceutical Industry experience in sales, marketing, medical affairs, business development.
• 2-3 years Market Access experience in pharmaceutical industry or at a health care payer at management or professional level.
• Comprehensive knowledge of the Healthcare structure, Policy, and Legislation.
• A strong understanding of the SA healthcare funding environment and decision making, including relevant stakeholders.
• Understanding of value-based healthcare pricing and principles.
• Working in a cross-functional matrix team, and project management skills.