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  • Posted: Mar 17, 2026
    Deadline: Not specified
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  • Mama Shelter is bringing its vibrant, affordable, and "irreverent" lifestyle hospitality brand to South Africa for the first time with Mama Shelter Cape Town, scheduled for the City Park building on Bree Street. Developed with Kasada, it will feature 127 hotel rooms, 68 branded residences, restaurants, and "Mama Play" spaces.
    Read more about this company

     

    Marketing & Communication Manager

    • At Mama, marketing isn’t just promotion — it’s emotion  as our Marketing & Communication Manager, you craft compelling campaigns , shape our brand identity , and make sure our message resonates everywhere . You ensure Mama is seen, heard, and loved—by our team, our guests, and our partners 

    Here’s what you’ll be responsible for:

    Brand Guardian Extraordinaire 

    • Protect Mama’s identity like a creative superhero 
    • Ensure every visual, message, and campaign reflects Mama’s personality, energy, and playful spirit.

    Campaign Creator & Storyteller 

    • Design and execute marketing campaigns that create excitement and drive business 
    • From seasonal activations to brand moments — you turn ideas into impact.

    Digital & Social Media Rockstar 

    • Own Mama’s online presence 
    • Plan content, manage social media channels, and keep engagement high with bold, creative storytelling. 

    Content & Experience Curator 

    • Capture the magic of Mama through photos, videos, and experiences 
    • Work closely with operations to showcase real moments, real people, and real vibes.

    PR & Buzz Builder 

    • Create noise in all the right places 
    • Manage media relations, influencers, partnerships, and press opportunities that keep Mama talked about.

    Collaboration Champion 

    • Partner with Sales, F&B, and Operations to amplify activations and experiences 
    • Ensure marketing supports revenue while keeping creativity alive.

    Performance Tracker 

    • Measure what matters 
    • Analyze campaign performance, digital engagement, and market trends to continuously improve results.

    Event & Activation Amplifier 

    • Support events, launches, and happenings that bring Mama to life 
    • Make every activation visible, shareable, and unforgettable.

    Qualifications

    MADE FOR YOU… ONLY IF

    • You bring 4–6+ years of marketing experience in hospitality, lifestyle, or luxury brands 
    • You’re equal parts creative thinker and strategic planner 
    • You live on social media  and understand trends before they trend 
    • You’re a natural storyteller  who knows how to connect emotionally with audiences 
    • You thrive in fast-paced environments  and love juggling multiple projects at once
    • You collaborate effortlessly across teams  and build strong relationships
    • You’re organized yet imaginative  — structure meets creativity
    • You’re confident managing agencies, influencers, and creative partners 
    • You understand digital analytics and performance tracking 
    • You bring positive energy, curiosity, and bold ideas every day 

    YOUR LITTLE EXTRAS 

    • Hotel opening experience? Big plus 
    • Photography or content creation skills? Even better 
    • Experience with lifestyle or experiential brands 
    • International exposure 
    • A love for culture, music, food, and creating unforgettable moments 
       

    Check how your CV aligns with this job

    Method of Application

    Interested and qualified? Go to Mama Shelter on careers.accor.com to apply

    Build your CV for free. Download in different templates.

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