Marketing Manager at Vodafone Global Enterprise

Role Purpose/Business Unit:

• The role of the Segment Marketing Manager is to support the segment marketing strategy and plan for a specific segment or segments and is responsible for growing market share, NPS, brand consideration, the customer base and ARPU of this/these segment(s) and for developing and delivering the segment P&L targets.
• The role leads a cross-functional team across the business to develop and deliver clear insights, branded positioning and a roadmap of propositions and activities for the segment(s).

Your responsibilities will include:

• Analyse & report on segment performance/P&L:
• Track and regularly report on segment performance, improvement initiatives
• Weekly, monthly, quarterly, annual reporting
• Work with finance, pricing, analytics & insights & research departments to optimize segment analyses and insights

Segment reporting & analysis:

• Understand the market, competitors and segment opportunities
• Identify customer and commercial opportunities through actionable insights
• Define pricing strategies and initiatives using insight to differentiate and behavioural characteristics to create value

Lead cross-functional segment teams:

• Lead teams from all functions to deliver segment plans and improvement initiatives

The ideal candidate for this role will have:

• Matric essential 
• A minimum relevant 3 year Marketing degree or equivalent essential
• A minimum of 5 years relevant experience essential with proven marketing experience managing successful consumer propositions

Core competencies, knowledge, and experience:

• Insights gathering & statistical analysis
• Marketing strategy
• Marketing planning
• Project execution
• Proposition development 
• Commercial & financial acumen
• Analysis
• Presentation
• Leadership
• Reporting

Closing date for Applications: 22 August 2025