Mr D - Senior Copywriter at takealot.com

• Mr D, a division of takealot.com, is looking for a highly talented Senior Copywriter to join our team in Cape Town.
• We are a young, dynamic, hyper growth company looking for smart, creative, hard-working people with integrity to join us! 

Think you’ve been challenged before? Think again!

• Scale: Show the millions of Mr D customers what you can do 
• Learn: We work with the best of the best, and then some. 
• Grow: Expand your career in the fast-growing Takealot Group: Takealot.com and Mr D. We like to promote from within: Here’s your chance.

This position reports to the Head of Brand of Mr D.

Your responsibilities will include:

Crafting compelling content for diverse media.

• Write engaging copy for digital ads.
• Develop persuasive content for websites.
• Create impactful social media posts.
• Edit and proofread marketing materials.

Collaborating with creative and marketing teams.

• Work closely with designers for visual consistency.
• Coordinate with marketing on campaign goals.
• Engage in brainstorming to generate ideas.
• Align content strategy with brand objectives

Reviewing and refining content strategies.

• Analyze content effectiveness and adapt strategies.
• Ensure messaging aligns with brand voice.
• Monitor and incorporate industry trends.
• Meet regularly to assess content needs.

Mentoring junior writers and creatives.

• Provide feedback on writing samples.
• Guide junior writers in project execution.
• Foster creative growth and skill development.
• Encourage innovative solutions to writing challenges.

Attributes required:

• Ability to translate a creative concept into a clear content plan
• Strategically driven with a sound understanding of brand and business growth.
• Must be comfortable with writing in various styles and for multiple formats for example digital advertising, UX for mobile app, social media, performance marketing, in-app, PR, radio etc
• Active and well-rounded personal presence in social media, with an understanding of each platform and the best practices
• Detail orientated
• Excellent proof-reader
• Must be able to manage a team, a content calendar and an agency relationship.
• Takes initiative and works well independently
• Strong communication and time management skills
• An enthusiasm for being a part of a fast-paced start-up environment
• Blogging and ad agency experience advantageous

Qualifications:

• Bachelor's degree in English, Communications, Marketing, or a related field.
• Creative track record with 5+ years industry experience with a through the line portfolio