Net Revenue Trade Spend Manager - PepsiCo Park CDC Snacks at PepsiCo

Responsibilities

What we’re looking for:

We’re looking for a Net Revenue Trade Spend Manager to join our team.

Purpose of the role:

• Drive AOP Revenue “realization” through securing that Net Revenue KPIs are achieved in line w/ strategic goals
• Drive profitable revenue growth in collaboration with sales teams
• Own promotional and CDA operations process (ROI, budget, competitive monitoring, approvals, tactical proposals etc)
• Provide clear explanations of reasons for variances and an opinion on why they have arisen and solutions
• Ensure high quality decision support and accurate net revenue reporting
• Support the development of pricing tactics that deliver strong ROI, with tight budgetary discipline, flawless price operations and timely accurate periodic reporting

Accountabilities:

• Report, plan and govern Trade spend (Promotion Management) for the channels and their subchannels in partnership with Sales Teams
• Own monthly all Channels/Customers Promotional Planning Process building up to a full year Customer Plan
• Perform ROI, price elasticity and effectiveness studies on different lines of Trade and Promo Spend by Customer
• Lead promotional review and planning process
• Collaborate with Sales Teams and RM Strategy Function in defining and designing dealing guiderails
• Co-own pack/brand/channel mix responsibility with the Sales Teams
• Own daily / monthly tactical consumer value and/or trade margin activity planning, approval and governance
• Provide D&A input for the channels in the scope of responsibility for monthly FCSTs, AOP and SBP
• Partner with sales teams in planning smart tactics to support delivery of monthly revenue target
• Prepare / design tactics to hit monthly Focus targets
• Be the “go to” person for channel specific revenue planning and realisation issues and queries
• Provide analytical input to RM Council decks
• Safeguard healthy interchannel balance
• Lead critical RM system/process improvement project relevant to the channels
• Ensure timely, accurate performance reporting in line with RM Policy

Measure of Success:

• Net revenue and D&A targets achieved
• Flow through: Net revenue growing faster than gross revenue
• D&A rationalized vs. previous spend
• Mix targets adhered and executed flawlessly
• Promo councils take place timely and with all proper analysis and reports
• 100% rate of compliance on Trade Spend authorizations against commercial policy, with exceptions managed through process

Qualifications

• Bachelor’s in finance or business management
• 8+ years’ experience across Sales, Commercial and Finance, FMCG experience is an advantage
• 3+ years relevant experience in NRM
• Self-starter – able to drive progress in an ambiguous environment. Needs to be an excellent networker with quick ability to know Sectors, Business and Functional stakeholders to deploy effective capability building
• Strong results orientation, track record of hitting and exceeding targets
• Change management – leading large-scale change throughout levels of an organization
• Project Management – ability to scope and plan for key deliverables and execute in different phases of projects