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  • Posted: Mar 6, 2024
    Deadline: Not specified
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    Cape Town Tourism is the city of Cape Town's official Regional Tourism Organisation, responsible for tourism marketing, visitor and industry services. The Cape Town Visitor Strategy is recognised by the United Nations World Tourism Organisation as one of the world's bes
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    PR & Communications Coordinator

    The positive shift in the tourism landscape has unlocked an exciting career opportunity for a strategic thinker and agile individual seeking a career move within our progressive destination marketing company. With your well-rounded, solid communication expertise, your key objective will be to solidify the Cape Town Tourism and Love Cape Town brands, enriching the lives of all our internal and external tourism stakeholders.

    As our communications brand champion, your proven track record is critical to elevating our passion as pioneers behind positioning Cape Town as a world-class tourist destination. Develop and implement communication strategies to gain visibility and drive value and recognition for diverse audiences: members, industry stakeholders, and corporate partners.

    What’s on Offer:

    Innovate to Change in an Agile and Dynamic Environment

    • Thrive in our generalist team where no two days are the same as you put your quick reflexes and a collaborative spirit to work.
    • Attend exciting events, enjoy a diverse role, and break free from structured specialist positions.
    • Enjoy a hybrid work model: 2 days in the office, 3 days working remotely.

    Purpose with Meaningful Impact

    • Build a rewarding career with a strong societal purpose, enriching the lives of Capetonians through tourism.
    • Represent a world-class brand and communicate on behalf of an award-winning tourism destination, recognized globally.

    Learn and Grow

    • Embrace variety and break free from rigid roles to explore a fast-moving sector with diverse responsibilities.
    • Team spirit through contributing and learning within a close-knit team, optimizing knowledge sharing and growth.

    Your Skills Set and Drive we are looking for

    Reporting to the PR & Communications Manager, you'll thrive as a self-starter. Enjoy the independence of managing yourself, driving results, and making a dynamic impact. We seek:

    • Cross-industry experience (not necessarily travel/tourism)
    • Recent qualifications (degree/diploma/certificates) demonstrating ongoing learning and career development
    • 7+ years of experience
    • Ability to translate and execute communication strategies across audiences, with particular experience in navigating corporate structures
    • Excellent written and verbal communication skills (English with spoken Afrikaans a bonus)
    • Digital & social media savvy for managing and monitoring our accounts
    • Data analysis and research skills for reporting on communication impact
    • Internal employer brand communication experience (advantageous)
    • Passion for Cape Town and attending membership events (reliable vehicle required) 

    Ignite your future and enjoy the freedom to explore as we work towards our one common purpose which is to improve lives through tourism.

    Cape Town Tourism is committed to Employment Equity and in line with our Employment Equity Plan, preference will be given to suitably qualified and experienced equity candidates.

    Method of Application

    Interested and qualified? Go to Cape Town Tourism on capetowntourism.simplify.hr to apply

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