Public Relations Officer - Bethlehem at Agricultural Research Council

Description

Advertising:

• Advertise ARC products and services in select media platforms that relate to participation at events publications and relevant platforms.
• Comply with marketing strategy.
• Comply with corporate identity and messaging

Physical/Virtual Events

• Showcase ARC products and services at relevant stakeholder, agricultural shows /events, and platforms.

Stakeholder Management and admin:

• Ongoing engagement with key stakeholders regarding scheduled and ad hoc events and advertising

Communication including admin:

• Responding to enquiries both telephonic and on e-mail
• Communication with relevant stakeholders as per the events and advertising
• Sharing the enquiries desk

Images library of engagements

• Download images of events

Requirements

• National Diploma or bachelor’s degree in marketing, Public relations and Communications or related filed  
• 3-5 years’ experience in a similar role
• Track record in communication, public relations, and marketing.
• Knowledge with online marketing and social media strategies.
• Experience in a Research environment will be an added advantage  
• Excellent interpersonal and communication skills (verbal and written)
• Ability to write captivating content,
• Understanding of multi-media and social media platforms
• Creativity and ability to undertake marketing research,
• Global mind-set and relationship building expertise and skills,
•  Strong problem solving and analytical skills,
• Computer literacy with proficiency in the MS Office suite,
• Valid driver’s license,
• Professional membership: Marketing Association of South Africa (MASA) registration at Associate Marketeer level will be an added advantage