Revenue Growth Analyst at The Coca-Cola Company

KEY PURPOSE

• To contribute meaningfully to the results of our company by supporting CCBSA’s commercial function in its pursuit of profitable volume and revenue growth.

Key Duties & Responsibilities    
KEY OUTPUTS

• Identify and present revenue growth opportunities by engaging with internal and external stakeholders
• Support channel managers by providing commercial expertise on key revenue growth management projects
• Manage econometric models and conducts analytics, including model design and testing scenarios, showing impact on volume, NSR, discounts and EBIT, amongst others
• Ensure price-related promotions are consistent with CCBSA’s pricing strategy for each brand/pack/channel
• Identify, investigate and propose mix opportunities and the required changes needed to leverage those
• Recommend and detail competitive and innovative promotional tactics that will drive maximum volume and share gain with no margin erosion 
• Provide wholistic analyses that enable optimal pricing decisions, covering price compliance, affordability, competitor actions, brand equity, brand strategy, trade behaviour, innovation pipeline, packages, channels and regions
• Proactively investigate root causes of anomalies.  Identify and communicate opportunities or remediations to senior commercial managers
• Identify and highlight emerging trends, threats and opportunities, with recommended actions to address where appropriate
• Take charge of or support the development of critical business tools, models, reports, dashboards and decks in the revenue growth arena
• Participate in and lead revenue management projects relating to CSDs, Stills, Energy, Liquor, Hot Beverages or alternative revenue streams
• Support revenue growth capability building 

KEY ATTRIBUTES AND COMPETENCIES

• Technically adept in the use of core business tools
• Strong verbal and written communication skills
• Analytical and interpretative ability 
• Highly organized, disciplined and engaging
• Commercial aptitude and the ability to recognize critical problems and opportunities
• Objectivity & assertiveness that promotes composed and rational decision-making
• Unafraid to challenge the status quo; a mindset of continuous improvement
• Lateral and independent thinking – ability to tackle issues with creativity
• Strong initiative and highly motivated, flexible enough to deliver results
• Tenacity and resilience to deal with challenging environments
• Culturally sensitive and empathetic

Skills, Experience & Education    
QUALIFICATIONS / EXPERIENCE

• University degree (BCom or similar) and/or relevant commercial/pricing/revenue growth qualifications or experience
• Minimum 5 years’ experience as an analyst or similar role; Beverage industry/FMCG experience preferred
• Highly proficient in the use of MS Office applications, Margin Minder and SAP
• Familiarity with CCBSA’s pricing strategy, or related experience in other businesses/industries
• Experience in and understanding of the impact of price, mix and promotions on volume and revenue growth
• Familiarity with brand/pack pricing concepts and practices, including the impact of promotional and mix effects
• Experience in scenario planning and modelling, report building, sensitivity analyses
• Understanding of the macro business environment in South Africa and abroad
• Understanding of the South African beverage market and an appreciation of the competitive landscape 

Closing Date: 12th, July 2022