Social Media Copywriter (MW) at Accenture

Responsibilities (include but are not limited to):

• Create copy across all channels including print, social media, video, email, banners, website, etc.
• Conceptualise big ideas and copy that ensure social media achieves KPIs for social clients
• Interpret copywriting briefs to understand project requirements
• See projects through the whole creative process – from concept, copy, design collaboration to production
• Present social media concepts and calendars to clients on a regular basis
• Populate content calendars and produce content timeously to calendar timelines
• Remain fully immersed in social platform trends and changes to ensure content stands out on social media channels
• Edit and proofread copy to ensure standards are met
• Drive brand consistency across all communications
• Use SEO principles to maximize content reach and search rankings
• Source images and other content
• Keep abreast of all digital, social media and advertising trends in accordance with industry best practice

Qualifications

• Tertiary qualification in Digital Copywriting/Copywriting
• Proficient in MS Office365 (i.e. Word/Excel/PowerPoint/MS Teams/OneDrive, etc.)
• Minimum 3 years working experience as a MW Digital / Social Media Copywriter in a creative agency or similar environment (i.e. Radio)
• Digital (well-versed in Digital and all things social media)
• Good understanding of social media KPIs
• A good command of the English language (both verbal and written)
• Vernacular: ability to write in isiXhosa & isiZulu will be advantageous
• Strong presentation skills
• Strong multitasking skills (ability to work on more than one brief at any given time)
• Strong time management skills
• Strong administrative and organizational skills
• A portfolio showcasing written social media  and TTL work