Social Media Engagement Specialist at Channel VAS

• Monitor activities on ChannelVAS's social media pages (Facebook, YouTube, Instagram, Linkedin and Twitter), in particular the pages of its consumer businesses for loan apps and low-cost rental phones
• Respond to comments in an informative, friendly and professional manner that aims at 100% customer satisfaction
• Apply product knowledge, white papers and industry information in a pro-active manner towards posting content (including messages, tweets, pictures and GIF) that fascinate target audiences and that keep conversations going
• Monitor and respond to relevant posts on forums such as community, technology, app review and employee review websites
• Forward customer feedback to internal stakeholders, so as to improve products and customer experiences
• Manage and motivate Customer Care and Social Media colleagues in-country
• Identify influencers and manage the relationships with them
• Deploy a suite of analytics and reporting tools to map social media activities
• Work closely with marketing colleagues and business owners to draw up coherent communication plans and budgets
• Frequently engage with internal stakeholders for new "scoops"

Requirements:

• A minimum of 3 years direct working experience developing content and managing social properties in a corporate environment. Applicants without this experience will not be considered
• ROI focused and passionate about (app) technology, emerging market cultures and social development goals such as financial and digital inclusion - always hungry with fire in the eyes!
• Excellent English reading and writing skills - French and/or Arabic would be advantageous, as would West African local languages
• Data-driven; thinks in numbers
• Good understanding on the socio-demographics in the global emerging markets
• A people person who understands the human psyche, interprets underlying messages correctly and creates positive feelings
• Proficiency in Excel and PowerPoint
• Experience with Hootsuite or other social media monitoring platforms and with photo editing software
• Readiness to travel to emerging markets from time-to-time
• The flexibility to work at odd hours if the situation so requires
• Self-motivated to perform & improve all activities
• Not afraid of taking risks & making mistakes (once)

Benefits:

• Collaborative culture
• Challenging work environment
• Comprehensive private healthcare insurance
• Company phone and laptop