Social Media Manager at SMD Technologies

Responsibilities

• Leverage customer data and trusted journalism to create social media content campaigns that deliver results
• Define most important social media KPIs
• Develop and manage relationships across departments to ensure social media campaigns stay on-track and on-brand,
• Monitor and report on social media performance, identify trends and key learnings across a portfolio of brands
• Build, manage and oversee social media content calendars
• Work with copywriters and designers to ensure content is informative and appealing
• Communicate with industry professionals and influencers via social media to create a strong network
• Collaborate with the Category managers, product developers and other internal stakeholders to identify cross-marketing opportunities.
• Help project manage content marketing templates, videos and other assets with your team.
• Adhere to rules and regulations
• Grow and develop online audience and engagement of portfolio of brands
• Drive customer loyalty and appreciation through social media & content marketing
• Provide excellent community support & customer support via social media to customers oof our brands.

Requirements

• Bsc / BA Degree in Marketing, Strategic Communication, Journalism, or a similar tertiary qualification
• Proven Social Media Management Track Record
• Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Tik Tok, Instagram, and other social media platforms.
• Understanding of SEO and traffic metrics.
• Experience doing audience and buyer persona research
• Excellent multi-tasking and project management skills
• Critical thinker and problem-solving skills
• Great interpersonal, presentation and communication skills
• Good time management skills
• Team Player
• Good understanding of social media KPIs
• Familiarity with social media & content creation/ marketing best practices
• Strong writing skills – experience in news/media organizations advantageous.
• Excellent understanding of social media platforms, how they work, what performs best.
• Experience ting in a professional environment/ with senior stakeholders.
• Analytics expertise, ability to compile reports, understand and develop insights/ key action points based on data.
• Self-starter who is resourceful can bring ideas to the table, be able to execute on tasks efficiently and effectively.