Social Media Manager at Total Exposure

About the job

We are looking for an experienced, passionate and creative Social Media Manager to join our public relations team. As a Social Media Manager you will be responsible for developing and implementing Social Media campaigns for a major TV client and the agency

• Develop, implement and manage our social media strategy

• Define most important social media KPIs

• Produce, manage and oversee social media content

• Community management

• Develop briefs and manage designers.

• Measure the success of every social media campaign

• Use digital marketing tools such as Sprout, Facebook Business, LinkedIn campaign manager

• Stay up to date with latest social media best practices and technologies

• Track and analyze SEO in order to provide effective solutions for content optimization

• Network with industry professionals and influencers via social media

• Account and client management

• Work closely with PR teams to develop integrated communication strategies

Requirements

• 5 years of experience as a Social Media Specialist or similar role

• Social Media Strategist using social media for brand awareness and impressions

• Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices

• Exceptional writer and creative content production skills.

• Understanding of SEO and web traffic metrics

• Experience in Google Ads and the Google suite of analytics tools

• Experience with doing audience and buyer persona research

• Good understanding of social media KPIs

• Familiarity with web design and publishing

• Excellent multitasking skills

• Great leadership skills

• Critical thinker and problem-solving skills

• Team player

• Good time-management skills

• Great interpersonal, presentation and communication skills

• Honours degree in Journalism, communication, marketing or similar field