Job Vacancies at The South African Breweries

Job description

The purpose of the role is to design and execute digital breakthrough strategies that deliver brand love & consumer engagement for the Africa zone.

Key responsibilities include (but not limited to:

• Develop Africa’s overall portfolio digital strategy to build enhanced consumer contact & engagement
• Develop digital brand strategies for Regional Brands and local SA brands & support BUs for local brands
• Lead planning, generate content, execute and optimize digital communication for Regional Brands and local SA brands & support BUs for local brands
• Step up digital creativity to improve impact
• Become the digital SMEs & build capability building for connection & brand teams, markets and agencies across Africa
• Monitor external digital trends, define opportunities and track competition
• Own and manage the digital budgets
• Own and manage digital agencies, partner and supplier relations
• Define harmonized ways of working across Africa & ways for continuous improvement

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Job description

The purpose of the role is to drive and execute differentiated experiences that surprise consumers, build brands and drive volume through sponsorships

Key responsibilities include (but not limited to):

• Develop Africa’s & SA’s sponsorship strategy / model & annual sponsorship plan & calendar
• Develop strong value-add relationships with key sponsorships partners
• Track trends, create / identify opportunities for brand and competitive monitoring
• Acquire & negotiate to get optimum sponsorship potential
• Prepare the business case, apply financial and commercial acumen and financial measures (eg ROI)
• Assures proper implementation & leverage of the agreed terms
• Establish alignment between Media, Experiences, Brands, Sales and Agencies and ensure our assets work to the full potential
• Provide advisory input for sponsorship activation (to Exp Events or Brand team)
• Build capabilities across Africa (connections, brand, markets, agencies) and define harmonized ways of working
• Engage with the media and key stakeholders (eg PR, interviews, formal public speeches)
• Target setting, tracking, correction, evaluation (incl ROI), learnings

Profile

• Commercial business degree
• At least 7-10 years working experience across marketing and/or sales as well as sports sponsorship experience
• Excellent existing network, strong relationship builder
• Strong negotiator / influencer / cross functional team player
• Ability to understand & manage legal contracts
• Lover of sports