Latest Jobs at Publicis Groupe

• We are seeking an experienced digital Performance Lead tdrive innovative and highly effective digital marketing executions for our clients.

Overview

This role owns:

• Performance strategy
• Optimization governance
• Client leadership
• Data interpretation
• Learning agenda development
• Innovation and automation
• Operational excellence
• Third-party execution governance
• While campaign setup and trafficking may be handled by an external execution partner (Nodes), accountability for campaign quality, delivery, optimization, reporting accuracy, and business outcomes remains with the Performance Lead.
• The role acts as the strategic and operational command center connecting client objectives, media strategy, creative, analytics, technology, and execution teams.

Responsibilities

Performance Strategy & Planning

• Translate business objectives intmeasurable performance frameworks
• Validate media plans, audience strategy, and channel mix
• Drive ROAS, CPA, conversion, and growth optimization
• Ensure all campaigns are performance-ready before launch
• Align performance activity tbusiness and JTBD objectives

Execution Governance & Operational Control

• Lead daily alignment with execution partners
• Govern setup hygiene, taxonomy, UTMs, pixels, and conversion tracking
• Ensure optimization recommendations are executed within SLA
• Monitor pacing, delivery, spend accuracy, and campaign health daily
• Escalate delivery, platform, or tracking risks proactively
• Maintain operational governance and optimization trackers

Data, Analytics & Optimization

• Conduct daily checks and weekly deep dives
• Generate optimization hypotheses and predictive recommendations
• Identify conversion, attribution, and measurement gaps
• Drive actionable insight generation across campaigns
• Improve reporting quality and measurement maturity
• Analyze audience, creative, and funnel performance trends

Client Leadership & Consulting

• Lead weekly performance reviews with client stakeholders
• Translate media performance intbusiness implications
• Present strategic recommendations and growth opportunities
• Position Publicis as a strategic growth partner
• Build trust and credibility through proactive performance leadership

Innovation & Capability Development

• Identify automation and AI-led optimization opportunities
• Improve workflow efficiency and operational scalability
• Drive testing frameworks and experimentation culture
• Evaluate emerging platform and measurement capabilities
• Introduce new approaches timprove campaign effectiveness

Learning Agenda & Best Practice Governance

• Lead monthly “Start / Stop / Continue” learning reviews
• Build reusable best-practice frameworks
• Ensure campaign learnings are embedded intfuture planning
• Develop a continuous learning and optimization agenda with the client
• Drive cross-campaign knowledge sharing and continuous improvement

Performance Operating Rhythm
Daily

• Campaign health checks
• Budget pacing validation
• Conversion tracking checks
• Optimization instruction management
• Execution partner alignment
• Delivery and issue escalation management

Weekly

• Deep-dive performance analysis
• Strategic recommendations
• Weekly performance reporting
• Weekly client meetings
• Governance sessions with Nodes
• Optimization and testing reviews

Monthly

• Learning agenda review
• Best-practice consolidation
• Tracking and technology audit
• Innovation and optimization roadmap
• Start / Stop / Continue reviews

Quarterly

• Business impact review
• Strategic growth planning
• Performance transformation recommendations
• Measurement and operational maturity assessment

Qualifications

• Advanced performance marketing expertise
• Strong understanding of:
• Google
• Meta
• DV360
• Programmatic
• Commerce Media
• Strong analytics and attribution capability
• Conversion tracking and martech understanding
• Operational governance and stakeholder management
• Strategic storytelling and consulting ability
• Experience managing external execution partners
• Process-driven, analytical, and commercially minded
• Strong communication and client management skills

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Overview

• Owns the client relationship, business context, commercial priorities, scope, revenue protection and senior stakeholder alignment. Ensures every media assignment starts with a clear business problem, growth ambition, JTBD and success definition.

Scope of role

• Client business understanding
• Client stakeholder management
• Business brief quality
• Scope and fee protection
• Commercial risk escalation
• Alignment between client, creative agency, strategy, planning and implementation teams
• Client-facing narrative and senior relationship management
• Ensuring campaign learnings return into the next client brief

Core accountabilities

• Own the client relationship and senior client confidence.
• Understand the client’s business, category, competitors, commercial priorities and growth ambition.
• Translate client needs into a clear business brief and JTBD.
• Ensure all assignments have success criteria before strategy and planning begin.
• Confirm budget, timelines, stakeholders, approvals and commercial constraints.
• Align internal teams around the same brief.
• Protect agency scope, fees and revenue.
• Escalate client-facing delivery, billing or commercial risks.
• Ensure PCA learnings are discussed with the client and influence future briefs

Responsibilities

Business Brief

• Defines the business problem, client objective, market context and required response.

JTBD Definition

• Defines the job media must do for the brand or business.

Success Definition

• Confirms business, brand, media and commercial KPIs.

Stakeholder Alignment Note

• Confirms decision-makers, approvers and timelines.

Scope & Fee Check

• Confirms whether the work is covered by existing scope or needs additional fee.

Client Escalation Note

• Used when material delivery, billing or commercial risks need client discussion.

Next Brief Input

• Ensures PCA learnings are fed into the next campaign brief.

Decision rights

• Whether the brief is complete enough to begin strategy.
• Whether the work is in scope or requires additional fee.
• Whether client escalation is required.
• Whether the final response answers the client business problem.
• Whether PCA learnings need to be formally discussed with the client.

What this role is not

• Building the media strategy.
• Building detailed TV, OOH, social, search or programmatic plans.
• Loading plans into systems.
• Chasing supplier invoices.
• Reconciling media owner bills.
• Trafficking digital campaigns.
• Producing weekly reports.

Qualifications

• 10+ years managing senior stakeholders, large accounts, revenue and agency teams.
• Degree/Qualification in Marketing, Business, Communications, or related field
• Client leadership - Manage senior client relationships.
• Business understanding - Understand commercial, category and brand challenges.
• Briefing discipline - Convert client needs into clear briefs.
• Commercial awareness - Manage scope, fee, risk and revenue.
• Stakeholder management - Align client, agency and partner teams.
• Communication - Present clearly and influence decision-makers.
• Escalation management - Manage sensitive delivery or billing issues.

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Overview

Mid-weight Social Media Manager – Digitas / Commerce Capability – Cape Town/Johannesburg
Reporting into the Digitas Strategy Director

• Social at Digitas is a multidisciplinary capability spanning strategy, content, community management, understanding creator partnerships, reporting and social intelligence. We believe social is more than content, it's where brands build meaningful relationships, create cultural relevance and drive measurable business outcomes.
• To further strengthen this capability, we are looking for a strategically minded, digitally fluent and commercially aware Mid-weight Social Media Manager to join our team.
• We are looking for a Social Media Manager who champions a modern approach to connected social experiences, understands platform behaviour, thrives on collaboration and is passionate about creating work that connects brands with people through culture, creativity, technology and data.

This role requires someone who can contribute across:

• social media strategy
• content planning and publishing
• platform management
• campaign implementation
• reporting and performance analysis
• social listening and trend identification
• community management best practice
• creator and influencer collaboration
• integrated campaign delivery
• client relationship management
• The successful candidate will work closely with Strategists, Creatives, Community Managers, Data teams and Client Service across retained client business and new business opportunities, helping deliver connected social experiences that drive engagement and business growth.
• You should be comfortable navigating fast-paced environments, managing multiple brands simultaneously and collaborating across cross-functional teams.

Sound like you? Read on.
Responsibilities

What you'll do

• Develop and implement social media strategies across multiple client brands.
• Manage the day-to-day delivery of social media activity across multiple platforms including Meta, TikTok, LinkedIn, X and emerging platforms.
• Build and maintain content calendars in collaboration with strategy, creative and client service teams.
• Collaborate with creative, strategy, data and client service teams to deliver integrated campaigns.
• Monitor platform performance and translate reporting into actionable recommendations and optimisation opportunities.
• Produce monthly, quarterly and campaign reporting with clear strategic insights and recommendations.
• Identify cultural moments, platform trends and emerging opportunities that can create value for client brands.
• Support campaign implementation from planning through execution, ensuring work is delivered on time and to a high standard.
• Maintain excellent relationships with clients through proactive communication and strategic thinking.
• Support and mentor junior Social Media Managers and Community Managers, providing guidance, quality assurance and coaching where required.
• Work closely with Community Managers to ensure consistent brand tone of voice, response quality and community engagement best practice.
• Contribute to social listening, competitor analysis and audience insights to inform strategic recommendations.
• Leverage AI and emerging technologies responsibly to improve workflow efficiency, reporting, content planning and strategic exploration.
• Form collaborative relationships across agency capabilities, partner teams and third parties where required.

Qualifications

This role requires a strong social media foundation (4-6 years' experience), combined with the ability to manage multiple brands, contribute strategically and deliver high-quality social work within a fast-paced agency environment.

• 4-6 years' experience in social media management, digital marketing or integrated communications.
• Previous agency experience preferred.
• Proven experience managing multiple social media accounts across a range of industries.
• Strong understanding of platform behaviour, content strategy, audience engagement and social media best practice.
• Experience developing content calendars, social media strategies and integrated campaign plans.
• Strong understanding of social media reporting, platform analytics and performance optimisation.
• Experience using social media management and reporting platforms such as Emplifi, Sprinklr, Meta Business Suite, Meta Business Suite, TikTok Ads Manager or similar.
• Community management experience is highly advantageous, with an understanding of customer engagement, moderation, escalation processes and brand tone of voice.
• Excellent project management skills with the ability to manage multiple priorities and deadlines simultaneously.
• Strong written and verbal communication skills with confidence presenting recommendations to both internal stakeholders and clients.
• Excellent copy review and quality assurance skills.
• Comfortable collaborating across strategy, creative, client service and data teams.
• Naturally curious about culture, consumer behaviour, digital trends and emerging social platforms.
• Strong analytical thinking with the ability to interpret data and translate insights into recommendations.
• Familiarity with prompt-based interaction and commonly used generative AI tools (e.g. ChatGPT, Gemini, Claude, Midjourney and Perplexity) is advantageous.

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Overview

• As a creative you will be responsible for delivering exceptional, integrated concepts that exceed client briefs and expectations. You’ll need to understand briefs & strategy, be media agnostic, agile and a self-starter.
• You need to be extremely driven, demonstrate a willingness to learn, grow yourself through your craft, be proactive and a team player.
• Must be able to work on one sizable project at a time with assistance, or multiple small jobs.

Responsibilities

What you’ll do everyday

• Be part of the briefing process and interrogate the brief to get answers you need
• Manage the creative process on your projects (no need to be chased)
• Work with other disciplines (Strategists, Developers, Media, Accounts, etc.) to ensure integration and alignment with broader business objectives
• Be a champion for innovative media solutions on every brief
• Understand campaign roll out
• Participate in pitches for new business
• Define the tone of your campaigns
• Manage multiple projects simultaneously
• Generate ideas and sell them into other members of the team
• Consistently produce creative elements against a deliverables list
• Make sure to volunteer for brainstorms
• Compile presentations for clients, and learn to present
• Attend client briefings & if required, present to clients
• Attend recordings & shoots
• Stay on trend by sourcing inspirational material and references for the studio

Qualifications

 OPERATIONAL KPI’S

• Must have a minimum of 5-6 years’ experience.
• Good understanding of the latest digital platforms, use of Mobile, out-of-home, guerrilla, activations etc.
• Present at least 2 unexpected ideas to your CD monthly

BUSINESS KPI’s

• Must be able to work on one sizable and two small size project at any one time with oversight.
• Have the ability to attend every review on a project with 3 new ideas

THE PERSON

• Must demonstrate strong conceptual ability (show at least 2 projects)
• Provide proof of digital thinking (show at least 1 projects)
• Be agile
• Great time management
• Ability to work under pressure & meet tight deadlines
• Adept problem solving skills
• Strong communication skills and clear articulation of ideas

WORKING KNOWLEDGE OF THESE TOOLS

• Microsoft Word
• KeyNote/ PowerPoint
   

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Overview

• We’re looking for an experienced and passionate Account Director to join our team. The Account Director plays an essential role in servicing the Client by ensuring timeous and accurate execution of briefs, project management of all jobs and the management and tracking of all finances (processing CE’s, billing PO’s, weekly reporting).  Attention to detail and strong administrative skills are therefore a critical success factor and requirement for this role.  The successful candidate must demonstrate the skills to be credible at this level, with the ability to problem solve and escalate as needed to the Client Service Director when needed and be able to stay in control of the roll out of Client campaigns.

Scope of the role:

• To implement and manage as tasked the successful creation, development and roll out of Client marketing communication in an integrated campaign capacity as well as manage all required administrative tasks.

Responsibilities

Champion

• Ensure delivery of campaigns against agreed timelines and milestones of campaign development and execution
• Execute integrated campaigns ensuring that our campaigns work across ATL, Digital and BTL.
• Escalate issues to the Client Service Director as needed, to prevent campaign milestones being missed or budget being negatively impacted
• Actively pursue opportunities to learn and grow within the portfolio
• Living shared values and core behaviours of Studio one and Toyota
• Maintain excellent intercompany and interdepartmental communication and knowledge transfer

Growth and Profitability

• Assist the team in identifying and maintaining opportunities for optimization and harmonization / integration of the various departments and Publicis Communications agencies
• Maintain efficiencies, economies of scale & resource optimization, ensuring jobs are delivered according to the allocated budget

Talent

• Act as a role model for Account Management members
• Support knowledge transfer, knowledge sharing and up skilling through relevant & appropriate learning / teaching channels
• Strive to learn and grow, pro-actively seek opportunities and become involved in projects outside of allocated tasks

Operational Excellence

• Implement, monitor, and manage the workflow process as tasked, escalating to the Client Partner where necessary
• Proactive management of all project timelines, always ensuring on time and in full delivery of projects
• Monitor standards by checking all work is on the brief and to the desired quality of level before sending it to client
• Assist to optimize internal resource allocation and utilization
• Solid writing, communication and presenting skills in English (a good command of the English language)
• Weekly management, updating and tracking of finances (CE's, PO's, Billings) and reporting to ensure cashflow management
• Be a strategic partner to your clients, enabling you to guide and drive better work, better business conversations and build business.
• Financial experience is preferred
• Have tough and honest conversations with your client to enable your team to deliver excellence and you create trust through positive outcomes.
• Maintain the integrity of the creative strategy and work throughout the campaign
• Exceptional management of client expectations
• Proactive & Solution driven.

Qualifications

• Marketing qualification essential
• 5+ years’ experience in Account Management
• You must have experience running jobs, projects and campaigns from start to finish with little senior support
• Financial & budget management experience is preferred
• Manage up – ensure your seniors are abreast of all activity on the account and empower them to support you through open lines of communication

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Overview

Business Unit Director

• The Business Unit Director plays an essential role by leading and managing the client service team, providing strategic & operational input, being knowledgeable of all work completed and executed by the team and driving client relationships in order to maintain the trust in the team and grow new business.

Scope of the role

• To manage the client service team and the successful execution of the client’s requirements. To maintain and grow client relationships and business opportunities.

Responsibilities

Responsibilties (include but are not limited to):

• Drive the development and evaluation of short and long term strategic and financial objectives for ongoing success for the client service team
• Be the (first) business point of call for all Machine clients
• Manage contractual requirements and retainer
• Manage overall growth and wellness of the client service team
• Drive and champion Machine’s strategic goals, living shared values and core behaviors
• Attract, manage, retain and grow the best Account Management talent in the industry
• Support knowledge transfer, knowledge sharing and up skilling through relevant & appropriate learning / teaching channels
• Undertake ongoing monitoring / assessment of best-practice in account management and production, and the opportunity for adoption of best-practice
• Collaborate with other agencies (e.g. Media, Activation, production & PR) partners where possible
• Support the Account Director on existing workflow processes and suggest improvements where applicable
• Ensure spend is always in line with client /s budget
• Optimise internal and external resource allocation and utilisation
• The ability to scope projects from a resourcing and timing point of view

Qualifications

• Relevant tertiary qualification (i.e. Business Management / Marketing Management etc.)
• At least 6 years’ experience in an Advertising Agency (TTL experience)
• At least 4 years’ experience in Account Management / Client Service as an Account Director
• Digital experience is essential
• Proficient in MS Office (Word / Excel / PowerPoint etc.)
• A good command of the English language (both verbal and written)
• Excellent people management skills
• Strong presentation skills
• Strong problem solving and decision-making skills
• Strong business acumen and negotiating skills

Personality Attributes:

• Team player
• Ability to remain calm in a highly pressurized environment
• Confident
• Assertive
• Resilient
• Proactive
• “An inspirational leader”
• Meticulous with attention to detail
• Other:
• Flexible to work beyond normal office hours (overtime if and when required)
• Comfortable work on alcohol brands (if and when required)
• Driver’s licence and own vehicle

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Overview

• As a senior creative you will work with our passionate, multi-talented studio delivering on exceptional, integrated concepts and designs to exceed client briefs and expectations.
• As a Senior Art Director, you can expect to be craft-led and platform neutral conceptual thinker, in particular having an understanding of all major social platforms. You should have a desire to transform companies by creating beautiful, intuitive, and human-centred products and experiences.
• You will be tuned into all aspects of South African popular culture and the platforms and media it plays in, as well as have a strong point of view on what it takes to win in this space.

Responsibilities

Duties include, but not limited to:

• Be a conceptual thinker
• Be up to date with platforms
• Manage your creative process on projects
• Work with other disciplines (Strategists, Developers, Media, Accounts, etc.)
• Be a champion for creative innovation on every project you touch
• Participate in pitches for new business
• Define or apply the aesthetic of overall campaigns
• Manage multiple projects simultaneously
• Generate ideas and sell them into clients or other members of the team
• Mock up creative ideas
• Design across multiple channels
• Consistently produce creative elements against a deliverables list
• Participate in brainstorms & conceptualisation
• Lead the craft & design of your idea
• Compile presentations for clients and learn to present
• Attend client briefings & be prepared to present to clients

Qualifications

Operational KPI’S

• Tertiary qualification in Art Direction / Graphic Design
• Must have a minimum of 5-6 years’ experience.
• Conceptual and design skills
• Proficient in MS Office (i.e. Word / PowerPoint etc.)
• Knowledge of and experience in Adobe Creative Suite applications 
• Good communication & presentation skills
• Good multi-tasking skills (ability to work on more than one brief at any given time)
• Great time management
• Ability to work under pressure & meet tight deadlines
• Adopt problem solving skills
• Strong communication skills with ability to provide rationales for creative choices made
• Adequate presentation skills
• Working knowledge of existing and emerging technologies & platforms
• A strong understanding of best practice interaction and visual design principles
• Able to work with team members

Working knowledge of these tools:

• Illustrator
• Photoshop
• InDesign
• After Effects
• KeyNote / PowerPoint
• Figma
• Google Web Designer & DV360
• Facebook Creative Hub

BUSINESS KPI’s

• Demonstrate innovative ideas to the team to improve how we communicate our proposition
• Must be able to work on one sizable and two small size projects at any one time with oversight
• Have the ability to attend every review on a project with 3 new ideas

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Overview

• As a Creative Director you will help lead our passionate, multi-talented studio guiding all members to deliver exceptional, integrated concepts to exceed client briefs and expectations.
• A Creative Director is a thought leader within the agency, so they can expect to be craft-led, strategically driven, and platform neutral conceptual thinkers with a desire to transform brands by creating beautiful, intuitive, and human-centred products and experiences.
• The individual must be tuned into all aspects of South African popular culture and the platforms and media it plays in, as well as have a strong point of view on what it takes to win in this space.

Responsibilities

What you’ll do everyday

• You will lead agency/client brainstorms & workshops to determine KPI’s, strategic direction and set ways of working to maintain client relationships
• Drive integration, with weighting on digital platforms
• Scope, plan & manage the creative process on projects
• Manage & mentor creative teams
• Work with other disciplines (Strategists, Developers, Media, Accounts, etc.) to ensure cohesive team integration, and alignment with broader business objectives
• Be a champion for innovation on every project you touch
• Play an active role in campaign planning
• Drive real-time optimisation of the work in partnership with strategy and media
• Participate in pitches for new business
• Define the direction for overall campaigns
• Manage multiple projects simultaneously
• Generate ideas and sell them into clients and other members of the team
• Mock up creative ideas
• Create across multiple channels
• Consistently produce creative elements against a deliverables list
• Lead brainstorms & conceptualisation
• Oversee the craft. Whether it be the writing, design of an idea etc.
• Compile presentations for clients/figure out new ways of selling
• Attend client briefings & presentations
• Demonstrate thought leadership by keeping updated on industry trends

Qualifications

OPERATIONAL KPI’S

• Must have 10+ years’ experience
• Highly conceptual individual (Must demonstrate with at least 5 projects)
• Demonstrate exceptional strategic thinking (Provide 3 examples)
• Must have led the conceptualisation and execution of TTL campaigns and pure digital campaigns (Show minimum of 4 examples)
• Must demonstrate an understanding of digital platforms
• Must demonstrate an ability to use multimedia programmes (Editing, recording etc.)
• Track record of winning international and local awards i.e. Cannes, One Show, Loeries, Clios, Bookmarks etc.
• Show at least 1 international and 1 local gold medals
• Demonstrate how you’ve previously dealt with conflict
• In-depth working knowledge of existing and emerging technologies & platforms (advantageous)

BUSINESS KPI’s

• Must demonstrate examples of leadership skills & problem solving
• A strong understanding of best practice interaction and visual design principles
• Must be able to oversee 7-8 projects. Or work on one sizable and two small size project at any one time with oversight.
• Have the ability to attend every review on a project with new 3 ideas.

THE PERSON

• Good understanding of influencer, Mobile, Podcast, out-of-home, guerrilla, activations and direct marketing
• Great time management
• Demonstrate ability to work under immense pressure & meet tight deadlines
• Adept problem-solving skills
• Strong communication skills with ability to provide rationales for creative choices made
• Strong presentation skills
• Able to work with team members & delegate effectively
• Understand the client’s business requirements, and understand how our services should be applied to solve business problem
• Sell an idea or campaign internally and externally

WORKING KNOWLEDGE OF THESE TOOLS

• Keynote / PowerPoint
• Facebook Creative Hub (Advantageous)

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• The Group Account Director is the senior portfolio lead responsible for turning that rhythm into consistent delivery. The role sits between strategic client leadership and the operational engine of the account: guiding the team, strengthening the work, managing the relationship, protecting the commercial position and ensuring that the portfolio runs on time, in budget and to the expected quality standard, with a meaningful emphasis on performance-led growth and ABM marketing effectiveness.
• This is not a passive account-management role. 

Overview

Portfolio leadership and client stewardship

• Lead the assigned Absa portfolio as the senior day-to-day agency lead, ensuring client priorities are translated into clear media actions, deliverables and decisions.
• Build trusted relationships with marketing managers, media managers, senior marketing stakeholders and agency partners, while keeping the Client partner appropriately informed of risks, opportunities and relationship health.
• Provide strategic media direction rather than simply taking orders, ensuring the team challenges unclear briefs, strengthens recommendations and adds value at every stage of the work, including performance-marketing and ABM opportunities where relevant.
• Maintain a clear portfolio view across briefs, campaign activity, budgets, timelines, reporting, performance, resourcing and commercial commitments.
• Represent Starcom and Publicis Media with confidence, presence and professionalism in client, partner agency and internal leadership forums.

Strategic direction and quality of output

• Guide strategists, planners and specialists to deliver sharp, data-led recommendations that connect client objectives to audience insight, media choices, investment decisions and measurable business outcomes, with particular rigor around performance marketing and ABM-led growth strategies.
• Review and sign off strategic outputs, media recommendations, flow plans, business reviews, optimisation narratives and post-campaign learnings before they reach senior stakeholders.
• Ensure the portfolio is using available Starcom, Publicis Media, research, analytics and platform tools to improve the quality of decision-making, campaign optimisation and account-based marketing effectiveness.
• Drive a strong standard of written and presentation output, ensuring work is clear, commercially grounded, visually professional and fit for senior client audiences.
• Actively identify growth opportunities, market shifts, competitor movement, consumer trends and media-owner partnerships that could unlock stronger results for the portfolio

Account operations and workflow management

• Own the operating rhythm of the assigned Business Unit, including internal status meetings, client WIPs, action trackers, escalation logs, contact reports and agreed Ways of Working.
• Ensure each brief is converted into clear actions with owners, deadlines, required inputs, dependencies, budget references and next steps.
• Proactively identify operational roadblocks, unclear approvals, late assets, booking issues, billing risks, reporting gaps and workload pressure before they become client-facing issues.
• Work closely with project management, operations, planning, buying, Ad Operations and reporting teams to ensure the account runs in the most frictionless manner possible.
• Maintain disciplined follow-through across all recurring deliverables, including monthly reporting, investment tracking, status documents, financial updates and senior management requirements.

Media schedule, campaign delivery and performance management

• Ensure ATL and digital planners produce accurate schedules, implementation plans and consolidated flow plans that reflect approved strategy, budgets, KPIs and timing requirements, with clear performance-marketing and ABM objectives where applicable.
• Maintain alignment between client approvals, media schedules, digital plans, buying commitments, AdOps inputs, taxonomy, creative matrices and live campaign delivery.
• Track campaign readiness ahead of go-live, including plan approval, asset receipt, tags, trafficking, QA, proof of flighting, launch confirmation and reporting requirements.
• Monitor pacing, delivery, performance and spend signals with the planning, campaign management and reporting teams to prevent under-spend, over-spend and missed optimisation opportunities, while driving in-flight performance improvements against agreed ABM and conversion goals.
• Ensure optimisation recommendations are captured, actioned, reported back to client and shared with creative or partner agencies where media performance could be improved through creative or experience changes.

Financial management, billing and commercial control

• Own financial hygiene across the relevant Business unit, ensuring budgets are properly managed, spend is reconciled, and financial losses are mitigated through early visibility and disciplined follow-up.
• Ensure PO trackers, billing trackers, spend trackers, billing packs, revised CEs, invoices, actualisation inputs and flow plans are accurate, updated and completed on time.
• Use age reports and finance updates to keep client payment status visible and ensure account payable queries are resolved timeously.
• Track under-spends, over-spends, cancellations, scope changes, budget movements and write-off risks, escalating material exposure with clear context and recommended solutions.
• Work with the Managing Director and finance leads on revenue forecasts, investment forecasts, client contract requirements, remuneration inputs and commercial risk management.

Team leadership, capability and culture

• Lead, motivate and support the portfolio team, creating a high-performance environment where priorities are clear, expectations are understood and follow-through is non-negotiable.
• Manage workload, prioritisation, leave, timesheets, performance conversations and career development for direct reports within the portfolio.
• Provide regular feedback on team health, motivation, capacity, top performers, under-performance risks and capability gaps to the client partner or relevant leadership stakeholders.
• Create a culture of structured collaboration, low-ego problem solving, skills transfer and accountability across strategy, planning, buying, AdOps, reporting and finance teams.
• Partner with Publicis Media digital, operations and leadership teams to identify and arrange relevant training, then hold the team accountable for attendance, application and quality uplift.

Reporting, insights and senior visibility

• Ensure senior client and internal stakeholders receive accurate, timely and useful reporting across media investment, campaign delivery, competitive activity, performance, ABM effectiveness, billing and portfolio health.
• Lead or oversee the delivery of weekly and monthly flow plans, discount tracking, partner commitment tracking, competitive spend reports, investment forecasts, write-off reports and team updates.
• Drive the timely completion of business reviews, QBRs, post-campaign reports, close-out reports and insight decks, ensuring commentary links back to business objectives, media objectives, ABM priorities and KPIs.
• Maintain strong data hygiene across taxonomy, naming conventions, tracking structures, reporting inputs and campaign documentation.
• Package complex performance and operational information into clear implications, decisions and recommended next actions for clients and senior internal leaders.

Partner agency, media-owner and Publicis integration

• Work collaboratively with creative, PR, media-owner and Publicis Power of One partners to ensure actions, dependencies, assets, approvals and delivery risks are visible and well managed.
• Constructively flag creative gaps, asset issues, timing risks or experience weaknesses that may compromise media execution or performance.
• Build productive relationships with media owners and investment teams to unlock relevant partnerships, value opportunities, buying efficiencies and creative media ideas.
• Collaborate with the Publicis Media Buying, Research, Analytics, Data Science, Digital, Ad Operations and Reporting teams to bring the best available capability into the portfolio.
• Support the creation of case studies and award entries that showcase high-impact work, measurable results and strong client-agency partnership.

Responsibilities

• 5 to 8+ years’ experience in a media agency, integrated agency or complex account management environment, with evidence of leading multi-disciplinary delivery.
• Experience in digital marketing, with strong exposure to performance marketing, optimisation, lead-generation or conversion campaigns, and account-based marketing approaches.
• Strong experience managing client portfolios, campaign delivery, media planning workflows, stakeholder relationships and commercial account requirements.
• Experience working with strategists, planners, buyers, AdOps, reporting analysts, finance teams, media owners, creative agencies and senior client stakeholders.
• Financial management experience, including billing packs, invoices, actualisation, PO trackers, spend tracking, forecasts and budget reconciliation.
• Experience on a financial services account or large matrixed client would be advantageous.
• Experience managing direct reports, team priorities, performance feedback, leave, timesheets and capability development.

Qualifications

• Marketing, media, communications, business, project management or related degree, diploma or certificate preferred.
• Relevant media, digital operations, analytics, project management or platform certifications would be advantageous.

Additional information

• Indicative direct reports
• Media strategists: 1+
• Media planners: 2+
• Reporting analysts: 1+
• Campaign managers and traffic controllers remain functionally aligned to the Ad Operations lead, with day-to-day coordination through the portfolio operating rhythm.
• The GAD manages relevant leave, timesheets, prioritisation, performance reviews, career conversations and workload expectations for direct reports.