Vacancies Open at Superbalist.com

Responsible for: 

• Manage and monitor daily consumer engagements, content planning and scheduling across the various Superbalist Social Media platforms.
• Support and assist the Social Media Editor and content departmental teams in briefing + conceptualizing + planning of social media campaigns for both editorial and marketing needs. 
• Support the Social Media Editor in briefing + conceptualizing + planning of social media campaigns for sponsored content where necessary.
• Responsible for social media-related administration including but not limited to monthly financial recons, ad-hoc influencer engagement + monthly reporting
• Monitor competitive communities and practices to translate them into actionable engagement opportunities for the brand.
• Responsible for campaign management, specifically across menswear, kids and apartment departments.
• Execute on creative briefs for social media content where necessary for video and stills content.

Key Requirements: 

• An in-depth knowledge of Facebook, Twitter, Instagram and Youtube
• 1+ years’ experience in a similar position managing the social channels of a brand
• Tertiary degree or Diploma advantageous
• Proficiency in Microsoft Office
• Proficiency in Google Suite (including Google Sheets, Google Slides + Google Docs)
• Understanding of how to use social media management tools like Sprout Social + Hootsuite.
• Solid understanding of SEO
• Flexibility with working hours/days

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Job Description:

• Work closely with the Head of Planning to develop and execute the retail strategy in line with the business strategic targets of sales, margins and stocks.
• Define the sourcing and product strategy that will deliver the company targets and lead a high-performance team toward achieving them.
• Work closely with the planning team to drive in season trade, influence promotional activity and support the OTB buying principles.
• Engage closely with marketing and editorial to ensure retail alignment with the communication strategy.
• Actively develop private labels strategic brand direction and ‘handwriting’. Work closely with the Department Managers to generate, and communicate key product direction.
• Direct and oversee balanced range assortments are developed and/or procured in line with the Brand and customer strategy.
• Have deep understanding of the business's customer base and develop new product ranges appropriate to each customer archetype
• Possess a passion for product, an understanding of the market and an awareness of trend both locally and internationally.
• Commercial acumen that is balanced with strong knowledge of the market and the “know how” to competitively position assortments against them.
• Develops a sound supply policy for the Brand, striving for consistent best practice partnerships. Foresees future weaknesses / needs and suggests possible solutions and negotiate key trading terms with new and incumbent suppliers.
• Aggressively trade the business by driving and implementing initiatives to reach company's financial goal
• Analyse and report on trading patterns, advises teams and ensures appropriate action is taken to unforeseen sales reactions.
• Acts in pivotal role for the CEO, teams and internal functions to co-ordinate projects and provide two-way communication.
• Builds and maintains a strong and varied network of contacts. Communicates with all to achieve win-win situations.
• Continually review process to ensure that the business is fast and first
• Work closely with the CEO and exco on broader company-wide initiatives

Qualification and Skills:

• Relevant degree
• 10+ years Buying and product development experience (4+yrs leadership/managerial experience)
• Strong numeracy and analytical skills (excel expert)
• Working within budget guidelines. Manages budgets and projects effectively and can communicate status clearly
• Proven experience leading teams to succeed through clear coaching, development and strategy
• Analytical thinker with strong business acumen with the ability to use innovation to solve complex problems
• Ability to drive, negotiate, question, evaluate and communicate ideas and initiatives
• Strong and convincing presentation skills – able to get ideas across quickly and effectively and gain relevant buy-in and support.
• The proven ability to negotiate and drive performance of external as well as internal teams.
• Excellent creative flair with the ability to predict forthcoming moods, trends, themes.
• Retail system experience

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Your responsibilities will include the following:

• Manage and grow the in-house Paid performance team.
• Manage and optimise a large, multi-million Rand Paid Media marketing budget across various channels to meet Business KPIs.
• Managing all Paid Channels to drive high converting traffic that drives revenue to all platforms (Desktop Web, Mobi Web, and Android, iOS & HMS Apps).
• Develop & Implement overall Paid Media and Mobile App Acquisition strategy, annual goals, KPIs, reporting needs, and working cross-functionally across stakeholders including Brand, BI, Retail and Product teams
• Ownership of all channel tracking and briefing in any new marketing integration requirements from the Product team.
• Liaising with the Brand team to drive Superbalist.com brand awareness and assist in keeping superbalist.com top of mind.
• Daily, weekly & monthly operational, and management reporting on all Paid Media and Marketing Channels.
• Developing and maintaining strong relationships with Paid Channels success teams to effectively and efficiently meet acquisition and retention growth whilst supporting the company growth needs.
• Monitoring all Paid Channels to analyse results, deep-dive performance problems, recommending solutions, implementing solutions, and ultimately monitoring problems to correction.
• Profiling, identifying and testing new potential Paid Channels. 
• Own all tracking and analytics of Paid Channels whilst assisting other channel managers where possible.
• Assist with overall Reporting strategy requirements including Google Analytics and MMPs
• Audience management to effectively target new users and high value returning users (Platform based audiences & owned back-end data)

Qualifications and Experience:

• A tertiary degree is required preferably within Marketing, Statistics, Mathematics or Computer Science
• 6 - 8 years’ experience in PPC positions
• Experience managing a high-performing team
• Experience on the following platforms
• :Extensive Google Ads Experience (Required)
• Google Search
• Google Shopping
• GDN (Prospecting & Remarketing)
• Youtube
• Google Merchant Centre (GMC) (Required)
• Google Analytics (Required)
• App Advertising - Acquisition & Retention (Required)
• Facebook Business Manager (Required)
• Facebook/Instagram Ads (Required)Tiktok Ads (Required)
• The GMP Suite including SA360 & DV360 (Beneficial)
• GTM (Beneficial)
• Looker Studio (Beneficial)
• AppsFlyer (Beneficial)
• Managing Dynamic Remarketing Partners (Criteo, RTB House, etc)
• Strong Programmatic Buying experience
• 2-3 years’ experience in the Acquisition & Retention of App Users
• Managing App Partners
• App Analytics (Appsflyer)
• Understand the mobile customer and their buying behaviour.
• Managing mobile/app marketing budget and initiatives across channels.

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Key Responsibilities 

• A skilled worker that can create Manual Paper Patterns as well as Electronic Patterns on Gerber.
• Broad knowledge of pattern making in every category is key – Ladies Dresses, evening gowns, Jackets, Coats, Pants, Skirts, Blouses etc.
• Interpret the designer’s detailed brief and construct a pattern
• Ability to accurately trace off from Overseas samples and make required adjustments to the traced pattern
• Creating and maintaining a master pattern library that enables quick referencing to speed up pattern making process
• Need to think out of the box when it comes to simplifying construction but keeping the same look – for a better price and easier for production
• Knowledge of an array of fabric when it comes to the stretch and shrinkage reactions
• Able to adjust on the pattern according to the reaction of fabric and knowledge of grading
• Work closely with the seamstress on easier construction and ensure quality is up to standard
• Need to supply all pattern measurement as per required spec provided
• Supply lengths of elastic, zips, binding, trims, gauging, belt length etc.
• Fit styles with Designer and/or Garment Technologist depending on complexity of the style and the alterations.
• Process all pattern alterations as per required timeously according to priority.
• Once style is Sealed, and pattern is graded, need to check the graded nest before bulk is cut
• Making sure the pattern is balanced and according to required spec before signing off for production.

Key Requirements 

• Diploma in Clothing Design / Patternmaking 
• Gerber Accunest Computerised pattern making experience is a requirement
• Minimum 3 years Patternmaking experience
• Minimum of 3 years experience working on Geber
• Worked in a design centre / manufacturer supplying major retail chain stores would be advantageous
• Understanding of Customer Body Measurement charts and how this affects the fit of the garment
• Basic mathematical skills (ability to add, subtract, multiply and divide using all units of measure using whole numbers, fractions and decimals, ability to apply concept of basic geometry)