Vacant Positions at Haleon

About the role

• The Oral Health Care Customer Marketing Manager will deliver customer strategies and sales tools to flawlessly execute the brand growth priorities and innovation within all retail channels.

Key responsibilities

• Develops and delivers must stock lists by Brand by Channel/Customer.  Includes active mix principles and recommendations.
• Delivers Price strategy by Brand in partnership with Marketing and Analytics team.
• Develops and delivers a promotional strategy and guidelines by Brand, tailored by Channel/Customer where appropriate.  Includes depth of price discount, frequency or promotion, maximum volume sold on promotion and ongoing optimization guidance.
• Develop and deliver Brand Level Shelving Strategy to include share of shelf and shelf placement objectives.
• Key member of the Innovation Project Team, develops and delivers the Innovation launch plans to include distribution/range targets, shelving, pricing and promotional objectives.
• Delivers Customer selling stories to sales supporting the execution of the items above and innovation.  Includes the triple win position (win for customer, win for shopper and Haleon) and financials to sell in.
• Designs and deploys all point of sales material (POSM) for in-store execution, leveraging the create provided by marketing.   Continuously optimizing approach whilst manging within budget.
• Vendor management.
• Conducts the analytics needed to set and sell in the customer strategies and sales tools for flawlessly execution.
• Develops some customer-specific executions.
• Uses Haleon values and expectations to drive actions and decisions, role models values and expectations.

Qualifications and skills

Essential

• A university degree, or equivalent.
• Minimum 5 years Customer management/ Category management / Trade Marking / National Account Management
• Previous Customer marketing experience
• Strong Analytical and problem-solving skills
• Numeracy and finance skills
• Strong commercial understanding / experience

Preferred

• Previous key account management experience within an FMCG environment
• Strong communication and interpersonal skills

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About the role

• Join our team as a Senior Brand Manager where your strategic leadership and growth mindset will drive the evolution of our brands and leave a lasting impact.
• As a seasoned professional in this strategically important role, you will lead initiatives that unlock brand growth through compelling narratives, brand communication, and innovations that drive penetration.
• You will initiate, plan and achieve Haleon’s ambition of becoming one of the most innovative, best performing and trusted Consumer Healthcare Companies in South Africa.
• Reporting to the portfolio Marketing Manager (Pain Relief & Wellness roles) / to the Marketing Director (OHC role), with cross-functional teamwork and leadership required.

Key responsibilities

• All strategic and brand activities to achieve consumption, growth, sales, profit and marketing objectives.  
• Set and deliver 1-3 year portfolio led strategy.
• Lead the development of the marketing and communication strategy and plan by understanding business strategy, consumer and customer insights.
• Enhance brand equity and consumer experience.
• End to end P&L management and profit protection, stock forecast accuracy, management of A&P investment and ROI.
• Communicate effectively with all levels of the organization.
• Identify and resolve any issues or risks related to marketing governance.

Qualifications and skills

Essential

• A university degree with postgraduate qualification in Marketing, Communication or Commerce.
• Minimum 7 years brand management experience at Multinationals managing sizeable brands.
• Excellent strategic marketing skills, consumer understanding, strong P&L management & budgeting, cross-functional relationships and teamwork, decision making and accountability, demonstrated history of delivering results.

Preferred

• High performance culture
• Brand purpose & storytelling
• Team leadership
• Consumer first
• Customer focus
• DComm
• Understand Regulatory environment 
• Governance, Risk and Controls

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About the role

• To initiate, plan and achieve Haleon Consumer Healthcare’s ambition of becoming one of the most innovative, best performing and trusted Consumer Healthcare Companies in South and Southern Africa
• Deliver strategic account management solutions and profitable growth in accordance with Haleon’s business plan and sales targets

Key responsibilities

• Initiate and implement sales strategies to achieve & exceed corporate sales objectives
• Grow our brands ahead of the categories we compete in
• Develop and implementation of mutually agreed annual Customer Joint Business Plans
• Develop strong customer relations within the identified channels to maximise business opportunities and grow the business
• Ensure the field sales team have strong strategic relationships at all levels within the customers that they are responsible for
• Effective use of the field sales team to ensure reach and share of voice in the market place with customers and in-store
• Ensure effective national distribution and supply by maintaining adequate stock cover in all customers
• Identify brand investment priorities in collaboration with Channel Head, aligining to SRA
• Effectively manage the Account P&L for maximum efficiency and effectiveness, disciplined G2N management and ROI management of all promotional activity
• Monitor and analyse sales performance through market share data
• Generate action plans to correct areas of weakness and capitalise on areas of opportunity
• Drive external focus including regular field visits across customer, consumer, shopper and expert
• Track G2N ratios to ensure we are in line with our plan, unlock gross margin via Net Revenue Management activities
• Maintain the highest standards of effectiveness within the account
• Identify new business opportunities which will have a positive effect on the region and the company
• Use all available data to maximise sales within each area
• Initiate ideas and concepts that will drive the sales.
• Delegate appropriately
• Embed Global toolkits from Commercial Execution program
• In-depth knowledge of products
• Understands and abides by Haleon policies and procedures
• Conducts Management Monitoring
• Communicates effectively with senior management, peers, marketing and other departments
• Is a respected individual with Haleon customers and staff
• Use our values and expectations to drive actions and decisions, role model values and expectations
• Embeds the five key attributes of the organization – Consumer & Customer obsessed, agility, growth mindset, execution powerhouse and digital, data and analytics at the core

Qualifications and skills

Required

• A university degree
• 3 - 5 years Customer management/ Sales management/ Customer marketing experience
• Good communication and interpersonal skills
• Analytical skills
• Numeracy and finance skills
• Strong commercial understanding / experience

Other Skills/Qualifications

• Professional selling skills
• Product knowledge
• Territory & Customer management skills
• People management skills
• Prospecting skills - Sound knowledge of S.A.’s F.M.C.G. trading environment from a field sales, national account and an expert selling perspective
• Partnership building skills.
• Negotiation skills
• Presentation/communication skills.
• Analytical skills - an ability to analyse industry competitors through use of available data
• Net Revenue Management skills – Trade Investment and Promotional Management
• A thorough knowledge and understanding of Haleon’s corporate policies and procedures