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  • Posted: Mar 11, 2021
    Deadline: Not specified
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    We are a collection of creative minds whose experience sets us apart and makes us uniquely capable of filling the needs of our clients. Since 2004, we have been a competitive force in the ever evolving iGaming industry. We have grown our team and held strong to our culture of family, creative expression and conscientiousness. Our most valuable strength is...
    Read more about this company

     

    Affiliate Marketing Manager

    We are looking for an Affiliate Marketing Manager to join our GLI family in Century City.

    If you’re driven, out-going and a vibrant individual, that has a passion for business development, enjoys challenging projects and weekly company events, then this is the place for you!

    The Affiliate Marketing Manager will be responsible for driving traffic towards the company’s client gaming websites. The role will oversee the affiliate team, and involve identifying and signing up new affiliate partners, promoting the industry leading affiliate program to them, and effectively managing the on-going relationship with existing affiliate partners. This person defines long-term strategic goals, builds key customer relationships, identifies business opportunities, negotiates and closes business deals and maintains extensive knowledge of current market conditions. 

    GLI is currently working remotely, until it is safe for our employees to return to work. The successful candidate will be virtually onboarded for now.

    Essential duties and responsibilities include but are not limited to the following:

    • New Business Development – drive traffic, analyze results, adjust advertising and landing pages. Growth is the number one goal.  
    • Ensure acquisition growth through acquiring new players and clients. Analyze all acquisition activities to find out what to stop and where to push resources
    • Take responsibility for the performance of the Affiliate team
    • Provide oversight, guidance and leadership to the team
    • Recruit new qualified affiliates on a global basis to deliver on new account goals
    • Reactivating a dormant base of affiliates in the program
    • Develop and successfully negotiate commercial agreements with affiliates.
    • Plan and organize promotions that encourage affiliates to generate acquisitions.
    • Successfully negotiate and conclude positioning agreements with affiliates.
    • Selection and briefing of appropriate creative.
    • Co-ordination of back-end fulfilment with other departments.
    • Measurement of affiliate performance by monitoring key metrics such as customers acquired, cost per acquisition, deal break evens and overall revenue generated.
    • Maximise affiliate performance based on measurements, through changes to creative, positioning, price, etc.
    • Networking and attendance at international conferences
    • Liaise, organise and provide input into stand designs
    • Attend networking opportunities
    • Manage the team attending the conference
    • Building and improving processes, systems and features to support business growth in acquiring new online affiliates
    • Account managing a portfolio of existing affiliate partners to maximize revenue generation
    • Nurture existing affiliates to deliver incremental revenue
    • Ensure affiliate payments happen timeously and correctly
    • Ensure the affiliate programme website is up to date and improved

    Skills and Qualifications

    • 3 years Business, Marketing or related degree or experience
    • 5 years of Affiliate marketing experience – preferably in the igaming/casino industry.
    • A strong sales / acquisition / commercial negotiation background – with experience in meeting revenue and new business targets consistently
    • Experience with online marketing models – CPA (Cost Per Action), CPC (Cost-Per-Click ) and CPM (Cost-Per-Mill) and Revenue share payment models
    • Solid negotiation and deal closure ability / excellent business acumen essential to liaise with clients International travel experience/exposure Experience in the global market place, International travel experience / exposure non-negotiable
    • Experience in creating and executing online marketing campaigns
    • Ability to design and implement strategies for global markets
    • Ability to operate at both a strategic and operational level and manage a high level of complexity
    • Excellent business acumen and commercially savvy
    • Proven ability to collaborate and work across business divisions
    • Excellent verbal and written communication skills
    • Numeric and analytical abilities
    • Comfortable with risk taking
    • Target Driven
    • Ability to work well under pressure

    How Vacancies Work:
    Once we have received your resume, our HR Team will review it shortly. If you’ve reached the interview stage, you’ll then hear from us via email or phone within two weeks. Unfortunately, due to application volumes we can’t give feedback to all applicants. But be sure to keep an eye out, as new job opportunities are posted here regularly.

    Method of Application

    Interested and qualified? Go to Global Logistics Internet on www.gli-sa.co.za to apply

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