Appointment Setter (Telecommunications) at Optimal Growth Technologies

Role Purpose:

• The Appointment Setter / Lead Generator plays a key role in driving business growth by identifying, qualifying, and securing new business opportunities within the ICT sector.
• This individual will be responsible for implementing lead generation strategies, managing outreach activities, and scheduling appointments with potential clients for the sales team.

Key Responsibilities:

• Develop and implement lead generation strategies tailored to the ICT sector.
• Conduct outbound calls, emails, and other outreach activities to initiate contact with potential clients.
• Qualify leads based on criteria such as budget, timeline, and decision-making authority.
• Maintain an organized and up-to-date CRM database of all interactions, leads, and appointments.
• Schedule appointments for the sales team with qualified prospects.
• Work closely with the sales and marketing teams to optimize lead generation campaigns.
• Achieve weekly and monthly lead generation and appointment-setting targets.
• Maintain a high level of professionalism and customer service during all client interactions.

Skills & Requirements:

• Grade 12 (Matric) or higher qualification.
• Valid drivers license and reliable own transport.
• Proven experience in lead generation, telesales, or business development (preferably within the ICT or office automation sector).
• Excellent communication and interpersonal skills.
• Strong organizational skills and attention to detail.
• Proficient in using CRM systems and Microsoft Office Suite.
• Self-motivated with a proactive and target-driven attitude.

Personal Attributes:

• Confident and articulate communicator.
• Strong problem-solving abilities.
• Professional demeanor and client-focused mindset.
• Ability to work independently and as part of a team.
• Resilient and able to handle rejection positively.