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  • Posted: Dec 11, 2025
    Deadline: Not specified
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  • AVI LIMITED is home to many of South Africa’s leading and best-loved brands. Listed on the Johannesburg Stock Exchange in the Food Products sector, and centred on the FMCG market, AVI’s extensive brand portfolio includes more than 50 brands. Our single-minded purpose is our brands growth and development. Our brands span a range of categories i...
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    Area Operations Manager

    • We’re looking for a passionate Area Operations Manager to join our AVI Field Marketing Shared Services Division in for our Inland North region. In this role, you will be required to perform a sales and merchandising function for Northern Pretoria/ Northwest North whilst servicing retail customers in the area.

    Reporting Structure:

    • Reports to: Regional Operations Manager
    • Direct reports: +/- 20

    Job Specification:

    Key Performance Areas:

    • Monitor store ordering process, stock levels, and returns and take corrective action if required
    • Monitor pricing and ensure mandate adherence
    • Negotiate promotional activity
    • POP implementation and negotiate ad-hoc display and space
    • Check-in stock, expiry dates and ensure shelf health standards are maintained
    • Address pricing and delivery issues
    • Monitor forward share in relation to market share as well as the rate of sale
    • Maintain customer and company records
    • Complete price surveys timeously
    • Update records of all company equipment and assets
    • Communicate issues and provide solutions where possible
    • Ensure adherence to store policies and procedures at all times
    • Monitor and manage Merchandiser / Field Marketer and Sales Representatives' attendance and ensure registers are updated
    • Confirm call cycles are followed and communicate changes to customers when needed
    • Manage and plan leave for subordinates
    • Prepare monthly payroll for Human Resources
    • Conduct floor walks with Field Marketers, Merchandisers, and Sales Representatives
    • Brief staff of all cycle priorities and ensure a clear understanding of objectives
    • Develop staff by identifying training needs and providing on-the-job coaching if required
    • Keep Regional Operations Manager up to date on conduct issues
    • Staff management in line with company policy and procedures
    • Conduct appraisals on field staff
    • Set targets for subordinates by store by category in line with business unit objectives and strategy

    Experience:

    • A minimum of three (3) years of experience in a Sales Supervisor or Sales Manager role required
    • Experience within FMCG dealing with retail customers
    • Experience with managing teams 
    • Good understanding and implementation of human resources and industrial relations processes and procedures

    Qualifications:

    • Completed Matric / Grade 12 is essential
    • A completed tertiary qualification (Business / Sales / Marketing / Retail) would be advantageous

    Additional Requirements:

    • Sound knowledge of the FMCG industry
    • A good understanding of the merchandising industry
    • Proficiency using Microsoft Office (MS Excel, Word, and PowerPoint)
    • Able to present information to various levels in the organization
    • Valid Driver’s License required
    • Ability to travel essential
       

    Check how your CV aligns with this job

    Method of Application

    Interested and qualified? Go to AVI Limited on avi.simplify.hr to apply

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