Copywriter (JB3352) at Kontak Recruitment

Responsibilities:

• Content Creation: Craft clear, concise, and captivating copy for educational materials while ensuring accuracy, coherence, and adherence to brand guidelines.
• Copywriting: Produce persuasive and impactful copy that promotes our educational programs, courses, events, and initiatives, targeting diverse audiences including students, parents, teachers, and educational institutions.
• Editing and Proofreading: Review and enhance existing copy for improved readability, grammar, spelling, and overall quality, ensuring alignment with the intended message and objectives.
• Research: Conduct research on various educational topics to gather information and insights that enhance the effectiveness and accuracy of the content.
• Collaboration: Collaborate with the marketing team, designers, subject matter experts, and other stakeholders to brainstorm and develop innovative ideas for content creation and campaigns.
• Branding and Tone: Maintain a consistent brand voice and tone across all written materials, ensuring alignment with our company's brand guidelines and objectives.
• Market Analysis: Stay updated on industry trends, market demands, and competitor activities to identify opportunities for improvement and innovation in the copywriting process.
• Project Management: Prioritize tasks, manage deadlines, and handle multiple projects simultaneously to ensure the timely delivery of high-quality copy.

Qualifications:

• Bachelor's degree in English, Journalism, Communications, Marketing, or a related field.
• Proven experience (2-4 years) as a copywriter, preferably in an educational or creative agency setting.
• Excellent writing, editing, and proofreading skills, with a keen eye for detail.
• Strong understanding of branding, marketing principles, and target audience analysis.
• Proficiency in adapting writing style to different platforms and audiences.
• Familiarity with SEO principles and optimization techniques.
• Ability to work collaboratively in a team environment and communicate effectively.
• Strong organizational skills and the ability to manage multiple projects simultaneously.
• Creative mindset and the ability to think strategically about content development.
• Proficiency in using content management systems, Microsoft Office, and other relevant software tools.