The Sun International brand has a proud legacy in the gaming, hospitality and entertainment sector. Its superior hotels and resorts portfolio makes it a recognized premium brand. The Sun International Group has a diverse portfolio of assets including world class five star hotels, modern and well located casinos, and some of the world’s premier resorts. Our...
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Diploma in Marketing, Communications, Journalism, English, or a related field
Experience
3-5 years’ experience in a QA, proofreading, or copywriting role, ideally within an advertising agency or digital marketing team
Experience working with social media, digital advertising, email marketing, and SEO-driven content
Strong understanding of brand guidelines, advertising compliance, and editorial standards
Key Performance Areas
Create and document creative processes and communicates with the team; SOPs, templates, FAQs, etc
Review and proofread all creative materials; social media posts, digital banners, SMS, email, website content, SEO articles, blog articles, presentations to ensure accuracy and consistency
Perform final quality checks on all copy and visuals prior to publication, ensuring compliance with brand guidelines, tone, and legal requirements
Conduct functional testing of marketing assets; email templates, digital display banners, website content, ensuring correct formatting, links, and user experience
Identify inconsistencies, grammar/spelling errors, and formatting issues, providing clear feedback to designers and copywriters
Work closely with the Traffic Manager to ensure all creative materials are reviewed and approved within deadlines
Maintain a structured QA process and checklist to standardise quality assurance across projects
Collaborate with the Creative Director and Brand Manager to uphold brand consistency across all creative executions
Check legal marketing materials (e.g. Terms and Conditions etc)
Review and proofread legal marketing materials, specifically promotional Terms and Conditions, ensuring accuracy, clarity, legal compliance, and consistency with marketing messages
Check and verify artwork for compliance (disclaimers, financial amounts, promotional details, brand adherence etc)
Ensure accuracy and factual correctness of all marketing copy; standard proof reading, promotional details, pricing, product specifications, and terms of offers
Perform thorough QA checks on email marketing communications prior to deployment, verifying accuracy of promotional messages, terms, visual formatting, links, and compliance with regulatory requirements
Conduct detailed QA testing of landing pages, verifying accuracy of promotional T & Cs, consistency of marketing messages, and proper functionality and rendering across desktop and mobile devices
Perform compliance checks on SMS marketing campaigns, ensuring adherence to approved templates, inclusion of required T & Cs, and compliance with opt-out and privacy regulations
Write, refine and edit marketing copy when QA demands allow, ensuring messaging aligns with brand voice and marketing objectives
Develop compelling advertising and promotional content, including headlines, captions, social posts, email copy, and website text
Work closely with designers, marketers, and strategists to create content that drives engagement and conversions
Adapt messaging for different digital platforms, ensuring copy is optimised for SEO, mobile, and various ad formats
Assist in brainstorming sessions, contributing creative ideas for campaigns and content strategies
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