Creative Director at Aramex South Africa

Key Responsibilities

• Build, lead, and review the work of the creative team in the production of all web, print, and digital marketing collateral
• Spearhead and manage content strategy for both small-scale and large-scale projects, harnessing strategy, digital and brand design, compelling content, and technology
• Develop internal marketing campaigns that translate marketing objectives across business units into clear and motivating creative strategies
• Analyze brand tracking, market trends, consumer need, and the competitive landscape
• Creating user-centered designs by understanding business requirements, user feedback and technology limitations for a mobile payment application
• Supervise a cross-functional team of graphic designers, copywriters, social media experts, photographers/videographers, and project managers in the strategic development of messages and deliverables
• Prioritize work and resources across engagements based on short- and long-term needs, establishing production schedules by collaborating with designers, copywriters, and production departments
• Conduct brainstorming sessions with the creative team, maintaining strategic and creative thinking to develop innovative and actionable creative initiatives.
• Review and approve art and copy developed by the team, ensuring deliverables that effectively address marketing goals and challenges
• Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences for visually sophisticated audiences
• Present, or oversee presentation of final concepts, and obtain approvals for deliverables

Minimum Requirements

• 8+ years experience in a creative agency and at least 2 years of experience as a creative director
• Understanding and past experience creating integrated content across all marketing channels from digital, social media, paid media, mobile, but also understand offline and print
• Proven experience with concept development
• Highly skilled in leading a team of creative talent
• Strong creative vision with an understanding of business objectives
• Prior experience with copywriting, design, or production
• Prior project management experience, with a focus on creative direction

Competencies & Skills

• Strong written and verbal communication skills.
• Good time management skills
• Team player
• Critical thinker and problem-solving skills
• Good leadership skills