(JNR to Mid-level) Influencer Coordinator & Campaign Manager at Publicis Groupe

Overview

• We are looking for a Junior to Mid-Level Influencer Coordinator & Campaign Manager to join our team. The ideal candidate must have previous influencer management experience and a strong understanding of the influencer marketing space.
• This experience is non-negotiable, as we are looking for someone who can confidently step into the role with minimal training and quickly understand the needs of our campaigns, creators, clients, and internal processes.

Responsibilities

Campaign Strategy & Planning

• Develop influencer campaign strategies aligned to client objectives, target audiences and business outcomes.
• Translate client briefs into influencer-first creative and content strategies.
• Contribute to campaign ideation, influencer selection methodologies and activation planning.

Influencer Relationship Management

• Negotiate influencer fees, deliverables and usage rights.
• Manage influencer contracts, onboarding and compliance processes.
• Build and maintain a network of creators across key categories, platforms and audience segments.
• Identify emerging creators, trends and opportunities for clients.

Campaign Execution & Project Management

• End-to-end management of influencer campaigns from briefing through to reporting.
• Manage campaign timelines, budgets, deliverables and approval processes.
• Coordinate content reviews and approvals to ensure brand alignment and compliance.
• Troubleshoot campaign challenges and provide proactive solutions.

Measurement & Reporting

• Track campaign KPIs, performance metrics and ROI through the MSL tracking tool
• Analyse influencer performance data and provide actionable insights.
• Develop post-campaign reports with strategic recommendations and learnings.

Commercial & Financial Management

• Assist with campaign costing, budget tracking and reconciliations.
• Manage influencer payments, PO processes and vendor administration.

Qualifications

• Proficient in MS Office (Word / Excel / PowerPoint etc.) in particular Excel including budget tracking, reporting and campaign management
• Experience using influencer discovery and reporting tools (bonus)
• 4–6 years in influencer marketing, social media, PR or integrated agency environments.
• Strong time management and multi tasking skills
• Strong organisational and admin skills
• Client service experience and confidence
• Savvy and proficient on all all social media platforms (i.e. Facebook / Instagram / Twitter / YouTube etc.)
• Understanding of Influencer Marketing trends, local landscape, and a geniue interest in working in the category
• Understanding of influencer contracting, usage rights, exclusivity clauses and content licensing
• A good command of the English language (both verbal and written)
• Relevant tertiary qualification (bonus)

Additional information

Personal Attributes

• Team player with the ability to work independently
• Ability to remain in a highly pressurized environment
• A good eye for design, layout and detail
• Imaginative
• Patient
• Proactive and self-motivated
• Resilient
• Assertive
• Resourceful
• Strategic and ceative mind-set
• Meticulous with attention to detail
• Other:
• Flexible to work beyond normal working hours (overtime if and when required)
• Comfortable to work on alcohol brands