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  • Posted: Mar 21, 2022
    Deadline: Not specified
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    Introducing ShopriteX, the new digital business hub for Africa's largest retailer the Shoprite Group of Companies. We believe in a customer first culture and by marrying the best of data science and technology, ShopriteX is dedicated to saving customers time and money through innovation and more personalised shopping experiences. Incubated over the past 1...
    Read more about this company

     

    Retail Media Strategist

    Role Description

    • Develop and deliver media strategy and planning including offline and online media (traditional media experience is the primary focus for this role with the ability and eagerness to grow from a strategic perspective in the digital space).
    • Plan and executing custom omnichannel media campaign strategies.
    • Manage a client portfolio through audience and data led media strategies.
    • Build strong, trusting relationships with stakeholders across category management, brand, consumer insights, ecommerce and advanced analytics to strengthen, deepen and broaden our partnerships in a way that unlocks different budget sources.
    • Provide reports to clients on media trends, shopper insights, competitor activity and target market analysis.
    • Produce proactive media solutions and advertising opportunities.
    • Monitor trends, tools, opportunities, applications and appropriately apply that knowledge to media campaign strategies.
    • Develop and present media specific documents such as media plans, objectives and strategy decks.
    • Connect client business questions with our ad-hoc consumer research, advanced analytics and technology-based capabilities to propel their business forward.
    • Report on campaign performance with the ability to distil and curate insights and findings.
    • Post-sale, continue to focus on driving value for clients by partnering with internal cross-functional teams to help execute and deliver a relevant, actionable insights project that meets clients’ expectations and committed deadlines.
    • Actively partner with data scientists and product management to deliver industry-leading solutions to clients.
    • Provide ongoing client feedback that will informs our product roadmap to continue bringing industry-leading solutions to market.

    Qualifications and experience

    • Degree or diploma in Marketing, Media or a related field - (essential).
    • +4 years in media planning, working with various media industry tools and surveys for application/analysis into competitive landscape, target market, campaign planning and reporting - (essential).
    • Exposure to media / client orientated data analytics, insights and reporting including overall campaign performance - (essential).
    • Retail reporting experience including Dunnhumby - (essential).
    • Advanced computer knowledge (Microsoft Office, Keynote) - (essential).

    Key competencies and work ethic

    • Excellent written, verbal and presentation skills
    • Ability to articulate strategy, rationale, and ideas
    • Excellent teamwork
    • The ability to analyse shopper insights with a desire to learn more about the trends shaping consumer behavior today, and in the future
    • The ability to think out the box and drive innovative solutions for clients
    • Staying up to date with global media trends and insights
    • Ability to organise, prioritise, and reorder workload in a rapidly changing and fast-moving environment
    • Results-oriented and quality focused
    • Interpersonal skills – building strong relationships and effective conflict management.
    • Has a well-established external media network and constantly seeks ways to expand their external network for business development.

    Method of Application

    Interested and qualified? Go to ShopriteX on shopritex.breezy.hr to apply

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