Sales Account Executive Radio X 6 at The South African Broadcasting Corporation (SABC)

PURPOSE OF THE POSITION

• The core function of this role is to sell integrated solutions within the SABC eco-system.   The role primarily consists of managing and overseeing a portfolio of advertiser’s accounts and agencies. Accountability includes but not limited to being a liaison for clients and ensuring customer satisfaction by proactively addressing clients’ needs and facilitating the entire sale process. The role also entails growing new client bases and contributing to an increase in current sales levels to ensure achievement of revenue targets.

MAIN OBJECTIVES (KEY PERFORMANCE AREA)
JOB OUTPUTS AND RESPONSIBILITIES OF THIS POSITION

KEY PERFORMANCE INDICATOR

MAXIMIZE REVENUE POTENTIAL ACROSS ALL PLATFORMS

• Portfolio and Deal Management: Oversee a portfolio of MEDIUM VALUE AGENCY accounts, including deal negotiation, commitment tracking, volume discount management, fiscal spend growth, performance reviews, and reconciliations
• Lead negotiations for new business IN BOTH ALLOCATED AGENCY AND SMALL-TO-MEDIUM DIRECT CLIENTS.
• Handle operations across multiple agencies and direct clients to ensure revenue targets are met.
• Develop tailor-made sales opportunities and deals.
• Track and Manage Commitments and manage deals
• Prepare and negotiate all sales deals including renewals and renegotiations within the parameters of the governance prescripts.
• Offer a 360-degree solution across all platforms to address client’s needs.
• Package and sell sponsorable programmes on respective platforms.
• Develop innovative sponsorship opportunities.
• Educate client on all organisational platforms on a regular basis.

MARKET RESEARCH AND ANALYSIS

• Facilitate and understand analysis of competitive market in order to identify revenue opportunities.
• Conduct need analyses of all client’s in portfolio in order to understand needs, identify opportunities.
• Action a client brief and produce relevant media solutions not limited to a specific platform.
• Source and evaluate lost /dropped business to determine reasons in order to re-establish business.

ACCOUNT MANAGEMENT

• Facilitate and understand information to ensure thorough knowledge of own platforms.
• Liaise with Product Managers regarding potential sponsorships opportunities within programmes.
• Accurate and consistent usage of all sales management systems e.g. CRM & SAP to manage the sales processes end to end.
• Compile the quarterly reviews and negotiation documentation, on client history in preparation for reviews or negotiations.
• Planning and Optimisation for clients upon request on available industry related planning and buying tools.
• Provide feedback to Senior Management & Client monthly with regards to tracking of commitments.

STAKEHOLDER MANAGEMENT

• Update clients through proposals and presentations regarding opportunities.
• Follow up on all correspondence from clients and adherence to deadlines.
• Compile all Submissions and Term Sheets within respective portfolios as well as manage the long form contract process.
• Update electronic contracts register/commitment book monthly.
• Sound administration as well as weekly and monthly status reporting.
• Conduct a minimum number of client visits as agreed with respective line Manager.
• Develop and maintain effective working relationships with internal and external clients.
• Maintain after sales service by following up to ensure client satisfaction and future business within an agreed time frame directed by senior management. 
• Prepare the Deal Evaluation, business case and secure approval.

INHERENT REQUIREMENTS

FORMAL QUALIFICATIONS:

• A relevant tertiary qualification (degree or diploma) at NQF Level 6 or above; and/or
• Additional accredited courses or certifications in Media, Digital Marketing, Sales, or other related fields at a minimum of NQF Level 5.

EXPERIENCE:

• Minimum of 3 years’ relevant front-line sales specialist / sales management / account management experience within the Media | Marketing | Advertising environment, for NQF Level 6+ qualifications. 
• Minimum of 5 years’ relevant front-line sales specialist / sales management / account management experience within the Media | Marketing | Advertising environment, for NQF Level 5 qualification.   

KNOWLEDGE AND SKILLS

• Knowledge and experience in integrated / digital sales solutions would be advantageous.
• Understanding of broadcasting policies
• Understanding of the organisational brands
• Knowledge of industry systems
• Problem solving
• Conflict Management
• Planning and organisation
• Work under pressure and multi-task
• Computer skills – MS Word, Excel, PowerPoint, Internet, Outlook
• Excellent administrative skills
• Conceptualization skills
• Negotiation skills
• Presentation skills
• Excellent time management skills
• Good interpersonal skills

ATTRIBUTES

• Exceptional communication skills
• High energy levels
• Strong initiative and drive (positive and self-motivated)
• Willingness to take calculated risks.
• Adaptable/multi-task
• Strategic in thinking and outlook
• Resilient 
• Exercises sound judgement - particularly under pressure
• Unwavering in the pursuit of goals - but is aware of risks, monitors progress and is not afraid to change course when needed.
• Approachable and accessible
• Successful at building and maintaining relationships, internally and externally.
• Commitment to support and execute overarching business strategy.
• Innovative and proactive
• Responsible and reliable
• Team Player

Deadline:2nd July,2026