Technical Product Marketing Manager, Competitive Intelligence at GitLab Inc.

What You'll Do In This Role

• Develop, organize, and maintain a competitive information repository, both internal and external facing.
• Partner with our Product team to ensure a single source of truth across GitLab that surfaces product strengths, weaknesses, and differentiators.
• Collaborate with Sales to enable all teams to confidently and proactively pitch GitLab in competitive situations.
• Develop competitive playbooks (discovery, positioning, messaging, objection handling, scripts, battle-cards, ROI tools, etc.) with respect to specific markets or competitors to drive GTM campaigns.
• Ensure accuracy and maintain competitive landscape content including website pages, presentations, demos, and other assets.

What we're looking for

• Experience developing competitive collateral (e.g. playbooks, content, decks, demos, webinars, videos, battle cards, ROI tools, etc.) and collaborating with GTM teams (Marketing & Sales) on competitive response situations is a plus.
• Prior experience in Product Development or Software Engineering & Architecture is a plus.
• Prior experience in Solution Architecture & Engineering or Technical Account Management is a plus.
• Interest in or experience of using, installing, configuring and evaluating different DevOps tools in order to reach objective and fair comparisons between the major players in our market.
• Understand market dynamics, the competition, and customer needs of the enterprise application development and delivery space.
• Understand enterprise buyer and user personas tasked with developer, security, and operations tools and solutions and how to market to them.
• Ability to move iteratively with speed and urgency.
• Written and verbal communication fit to engage customers, analysts, and influencers.
• Ability to travel if needed and comply with the company’s travel policy.