Trade Marketing Manager at Ferrero

About the Role:

The TM Manager will provide a market understanding to optimize the sales and market potential supporting the development of the RTM strategy. Provides the teams with accurate estimation with the development of the market share and profitability.

Main Responsibilities:

• Ability to manage a Trade Marketing budget whilst developing, supervising and improving Ferrero Commercial Policy to link entire marketing activities with sales team activities
• Support the Field Team in managing the 3RD Party Sales & Merchandisers agencies’teams by providing clear in-store standards and Planogram's recommendations.
• Lead retail channel’s trade marketing strategy development to accomplish the Ferrero Commercial Policy business objectives throughout product categories.
• Develop, along with KAAMs, Customers’ plans ensuring in-store quality of presence with respect to Ferrero ITHEMBA standards.
• Monitors all the business deadlines of the company both internal and external, making sure that all the functions needed are cooperating to meet deadlines
• Manage the Consensus meeting, reviewing the sales forecast planning together with sales, Marketing and SCI
• Prepares the offers to customers and proactively provides to Sales Trade Presenters / selling argumentations
• Performs detailed category management analysis and detailed tracking in store execution, providing the Trade Promo Visibility Plan’s Proof of Performances
• Manages all the key business data and creates user-friendly business dashboard that are cascaded to all stakeholders

Who we are looking for:

• 5 years of experience in Trade Marketing / KAM and category management in FMCG
• Ability to manage and prioritize multiple projects within scheduled timelines
• Global Mindset and Strategic Acumen
• Excellent interpersonal relationships
• Results Orientation,Problem Solving
• Adapt & Flexibility