Wholesale Sales Manager at AVI Limited

• The successful applicant will be required to perform a staff management function and a sales and merchandising function in the Inland North Region (Pretoria, Limpopo & Northern parts of Northwest). The applicant will be responsible for the wholesale outlets within the region. Your passion for sales coupled with a solid sales and merchandising experience in a FMCG environment may provide the key to success in ensuring the Business Units targets and service levels are achieved

Reporting Structure:

• Line Manager: Regional Operations Manager
• Number of Direct Reports: +/- 55 which includes 5 Wholesale Account Representatives

Key Areas of Impact:

• Manage and grow relationship between customer and supplier
• Manage BU / Business Units discount budgets and profitability targets
• Manage Margins
• Manage customer spend
• Manage RSP’s
• Monthly store performance reviews with customer
• Monthly store performance reviews with region, construct corrective plans, manage and monitor
• Execute Business Units / BU strategy
• Manage Promotional Grid
• Manage execution of promotional plan
• Achieve sales targets
• Manage effective ordering process between customer, BU’s, AVI Region and Call Centre
• Maximise distribution through effective buying and working closely with Planning and LSS
• Manage strategic stock levels
• Manage day to day stock cover
• Manage store specific strategies, sales through and underperforming stores via sales team
• Ranging
• New Listings
• Manage shelf health in line with AVI FM and BU objectives

WHOLESALE INLAND NORTH REGION

• Achieve BU sales targets
• Manage effective ordering process between customer, BU’s, AVI Region, Call Centre and LSS
• Maximise distribution through effective buying and working closely with Planning and LSS
• Manage and mentor Wholesale Account Representatives and Field Marketers / Merchandisers responsible for all the Wholesale Outlets in the region including monthly payroll submissions for Field staff.
• Manage BU objectives and strategies within Wholesale
• Manage and execute wholesale promotional plans
• Manage RSP’s on shelf
• Monthly store performance reviews with customer
• Monthly store performance reviews with region, construct corrective plans, manage and monitor
• Mange shelf health in line with BU and AVI FM objectives
• Manage strategic stock levels
• Manage day to day stock cover
• Manage store specific strategies, sales through and underperforming stores via sales team
• Execute NPD strategy
• Cross regional working required in order to deliver implementation of BU strategies

Minimum Requirements:

Experience:                                                                   

• A minimum of five (5) years sales management experience in an FMCG environment

Qualifications:

Completed Matric

• A completed tertiary qualification (Business/Sales/Marketing) advantageous

Additional Requirements:

• Good interpersonal and people management skills
• Excellent written and oral communication skills and ability and flexibility to adapt to changing priorities
• Driver's license required
• Ability to travel within the region essential
• IT (Technology) skills on an advanced level

Deadline:15th February,2026