Digital Campaign Coordinator Team Lead at takealot.com

Your responsibilities will include:

• Managing a team of Digital Campaign Coordinators to ensure effective campaign planning and execution, against set targets and .
• Manage the full life cycle involvement in digital advertising campaigns from enquiry stage to campaign completion. This involves, but not limited to:
  • Tracking overall performance of campaigns and setting optimization processes
  • Training Digital Campaign Coordinators on how to manage campaigns and use the relevant software tools
  • Liaise with Marketing and the Merchant team where necessary to improve working relationships and processes
  • Managing escalations of work relating to campaign coordination
  • Working with the Traffic team to manage prioritisation of campaigns and relevant tasks
• Work with the Advertising Sales Team Leader to find ways to improve the way Digital Campaign Coordinators work with the Advertising Sales Specialists to execute and report on campaigns.
• Identify opportunities to improve campaign results and productivity
• Wholistic monitoring on schedule delivery and find ways to optimize based on clients success metrics
• Wholistic analysis of campaign performance and delivery
• Troubleshoot targeting issues, resolve any traffic issues and reconcile discrepancies
• Evaluation of advertising campaigns against in-house campaigns; reporting and success measurement

Qualifications & Experience required:

• Diploma or Advanced Certificate in Marketing/Advertising
• Must have an understanding of digital marketing
• Must have experience with DFP | Google Ad Manager or similar ad serving tools
• At least 3 years digital campaign management experience is a prerequisite
• Experience in managing a team of people

Skills & Attributes required:

• Leadership
• Smart, hard-working, with demonstrable integrity
• A passion online | digital marketing is essential
• Bias towards action and solution-oriented
• A self-starter and fast learner with an active thirst for knowledge
• Willing to take direction and able to work independently, demonstrating initiative
• Highly organised with meticulous attention to detail
• Ability to multi-task and to meet tight deadlines
• Comfortable working under pressure in a fast-paced environment
• Confident, with very strong interpersonal & communication skills and a proven ability to build productive relationships quickly
• A strong working knowledge of Excel / Google sheets and Microsoft Office

The Environment:

• takealot.com employees are entrepreneurial and dynamic, smart, customer-centric, fun and have the shared ambition of takealot.com being the leading e-commerce company in Africa.
• We have fun, work hard, take ownership, work in teams to create solutions, and are always open to direct feedback/new ideas on where we can improve.
• We are short on ego and high on output.
• We are doers and not only thinkers, it’s all in the execution after all.
• We love what we do and what we are creating.