Jupidex: Segment Lead at Plennegy Group

RESPONSIBILITIES:

Development and execution on Sales Budget for the allocated area

• Do an in-depth analysis of agricultural activities and determine equipment requirements in conjunction with Product Specification Committee.
• Develop an annual Segment Sales Budget focusing on key products.
• Develop a Product / Segment sales plan.
• Execute against set unit sales and profit objectives.
• Ensure that Sales Budget is achieved.
• Give regular feedback on performance against budget.
• Implement immediate corrective actions where deviations occur.

Sales & Marketing Actions

Selling – In

• Develop and maintain a productive long-term relationship with Dealers.
• Assist Dealers to determine projected sales in AOR for budget year.
• Ensure that products are delivered as per Dealer orders.

Selling - Out

• Introduce actions and activities to promote the brand and products in allocated areas e.g. Study groups, Farmers Groups, Agricultural Institutions such as Agricultural Schools, Colleges and Universities, Demonstrations, Farmer’s Days, Collaborations with other Businesses such as Seed and other input providers.
• Initiate Sales & Marketing opportunities by continuous area analysis and identifying opportunities.
• Reach out to individual farmers and potential customers to create demand and refer to Dealers.
• Plan and execute activities in line with Sales & Marketing plans.

Stock Management

• Liaise with logistics and wholegoods regarding delivery of stock items.
• Ensure that stock in his/her portfolio is visible and maintained as per Company directives.
• Manage dealer’s credit facilities to ensure the business grow with market demand.

Administration

• Develop robust knowledge of all products in respective segment.
• Document all administrative work on SAGE.
• Monitor industry trends and competitor activities.
• Track expenses in an organized fashion.
• Report weekly/monthly on the status of field marketing activities.
• Document and share lead/customer intelligence with sales team.
• Open communication to Sales Manager and Chief Operating Officer (COO).

Requirements

REQUIREMENTS:

• Post-Matric Certificate/Diploma (Miniumum)
• Degree in agriculture/business/marketing or a related field (Ideal)
• Drivers License
• Computer Skills on Word & EXCEL
• High level of product application knowledge (5-10 years’ experience)