Manager, Public Relations-Cape Town, at Agoda

The Opportunity

The global PR function is responsible for building and protecting Agoda’s reputation as a trusted and innovative brand with partners and consumer worldwide. Our PR team oversees 10+ managed markets, supporting verticals to help share the Agoda story.  The person who fills this PR Manager role will be central to making us even better as part of an international, results focused PR team. We move fast and leveraging all channels to reach our audiences. You’ll be able to make a difference quickly, contributing ideas and shaping our thinking.

The role will be in Bangkok.

In this Role, you’ll get to

• Shaping and defining the PR strategy to elevate Agoda’s visibility in markets across Asia Pacific and beyond
• Managing multi market agency teams to deliver measurable consumer, corporate and B2B content
• Ideating scalable content to keep Agoda in the news leveraging a combination of data, product, campaign and corporate news
• Keeping a finger on the pulse of breaking news, spotting trends and other editorial/content opportunities for Agoda, what makes the news and how to create that narrative 
• Problem solving to develop creative media relations strategies, while also being analytical and measurement driven
• Providing input for the Agoda global team drafting pitches, media briefings, Q&As as well as generating campaign ideas
• Responding to global media enquiries and maintaining the Agoda press office
• Managing and counselling stakeholders throughout Agoda who require PR support

What you’ll Need to Succeed

• Creative thinking and an all-round make-it-happen team attitude
• Minimum of eight years of PR experience in traditional and digital teams,  advantageous if experience is in both an agency and in-house setting. Must already be at Manager level
• Strong story-telling experience to consumer, corporate and B2B audiences
• Demonstrable experience of an integrated approach to PR (content, social media, influencers, media partnership etc.)
• Strong media contacts; sound knowledge of influencers and non-traditional channels
• Great English writing, editing and proof-reading skills.
• Crisis and issues management experience would be beneficial
• Quick thinking and ability to spot trends and exploit opportunities to respond quickly to social sentiment
• Project management capabilities and experience in managing creative and production resources
• Experience in working within a matrix organization structure, across multiple markets and influencing different internal and external stakeholders
• Experience of managing and optimizing budgets
• Ability to measure quality/impact of content for future improvement