Marketing manager - Deloitte Private - Internal Client Services C&I at Deloitte

Job Description
Main Purpose of Job

• Develop and implement robust and well considered marketing strategies aligned to the business strategy and objectives for Deloitte Private Africa.
• Lead the implementation of selected Deloitte Private initiatives to enable meeting Deloitte Private’s strategic goals

Differentiators for this specific role

Marketing strategy development

• Develop a robust and well considered strategic marketing plan, aligned to business strategy and objectives.
• Performs competitor research and analysis.
• Displays subject matter expertise and strategic insight.

Implementation of Strategy & Marketing Plans

• Manage and monitor implementation of the Deloitte Private marketing plans.
• Facilitate the development of marketing collateral, including but not limited to relevant online and digital content.
• Manage media plans and all digital marketing campaigns.
• Arrange stakeholder engagements that contribute to meeting the marketing objectives.
• Track and measure performance, including ROI and assessing channel effectiveness.
• Keep Deloitte Private community informed of marketing activities across the firm and drive connectivity between industry, service line and firm-wide marketing initiatives.
• Play a leading role in the project management of key Deloitte Private Global initiatives, including managing the key stakeholders associated with those initiatives
• Coordinate relevant project activities across the firm to deliver on time and within budget, according to Global standards.
• Conduct the necessary research to support the successful implementation of the assigned project
• Display experience and understanding of the privately owned business market.

Brand Centricity

• Consistently complies with Deloitte brand and corporate identity guidelines and produces documents and work of appropriate quality and compliance.
• Actively include brand positioning in outputs.

Relationship Management

Serve as a trusted advisor to the leaders and Deloitte Private community.

• Builds professional relationships with stakeholders, C&I teams and global MF counterparts.
• Seek opportunities for collaboration across marketing and broader C&I teams

Key Performance Areas:

Strategic Impact

• Interrogate, clearly understand and communicate the agreed strategic objectives of Deloitte Private and of C&I as a whole, as well as support the firm in achieving its revenue targets through a clearly defined marketing strategy, and successfully leading the implementation of selected initiatives that support the strategic objectives
• Understands service offerings and products of the firm and understands and supports the business growth targets.

Financial management

• Provides input into annual budget to line manager and Deloitte Private strategist for drafting of marketing budget.
• Compile campaign budgets and campaign performance reports for stakeholders

Qualifications
Minimum Qualifications

• B Degree (Marketing/ communications/ commerce)

Minimum Experience

• 7 years’ working experience within the relevant function
• 2 years at management level within the function