Medical Copywriter at Ogilvy South Africa

• We are looking for a medical copywriter to join our dynamic Healthworld team. The copywriter will write, edit and proof check copy for a variety of projects for different advertising materials from print to digital. Our content is aimed at a variety of audiences from healthcare professionals to consumers.

Main Tasks and Responsibilities

• Work closely with the team in all stages of the creative process, from brainstorming to conceptual development
• Ensure content is accurately referenced and compliant with the necessary regulations and guidelines
• Research and understand the client's needs and target audiences
• Produce engaging, clearly written materials in a variety of formats, including print, web, interactive content, social media and more
• Comfortably adapt voice, style, and other characteristics demanded by the company, or target audience at hand
• Stay updated on appropriate style guidelines and brand voice for consistency in messaging
• Proofread for accuracy and quality

About You

• Experienced copywriter with a medical education
• Proven writing experience, preferably in the healthcare industry
• Excellent communication skills in English (oral and written)
• Collaborative attitude
• Thrive in a fast-paced environment with a high-volume workload often requiring short turnaround times
• Continually raise the bar on creativity, writing fresh copy that connects with the desired audience and drives action
• Understand the concept behind creative work and how it achieves client and business goals
• Stay on top of trends through business/industry monitoring and outside resources
• Able to convert research into creative content that will be presented in the form of infographics, social media posts, detail aids, emails, articles, brochures and more.
• Comfortably interpret clinical data and research
• Pay attention to detail

Education and Experience

• Postgraduate degree in medical science or related field
• Copywriting experience (2+ years)
• Experience as a healthcare practitioner is a plus
• Fluent in English (oral and written)