National Account Manager Modern Trade - Johannesburg at Nando's

Job Description    

• Management and Development of Key Customers within the Retail / Modern Trade Channel. Execution of channel and customer strategies, and ongoing monitoring thereof, ensuring range optimisation, pricing and trade marketing/promotional strategies are implemented successfully. Manage and grow our partnership with Key Customers, ensuring that commercial goals are reached, and representation of the Nandos Brand, and its associated values and principals is achieved.

Minimum Requirements    

• BCom degree or equivalent NQF level 6 qualification.
• 5 + years FMCG Key Account Management
• Understanding sales & marketing and the ability to drive demand within the customer
• Demand and category management experience

TECHNICAL KNOWLEDGE AND SKILL

• Strategic thinking skills (advanced)
• Knowledge of inventory systems for FMCG products (advanced)
• Knowledge of FMCG market, customer, consumer (advanced)
• Sound knowledge of sales and sales administration processes (advanced)
• Business, commercial and financial acumen (advanced)
• Relationship management skills (advanced)
• Problem / conflict resolution skills (advanced)
• Presentation and negotiation skills (advanced)
• Communication skills (advanced)
• Attention to detail and analytical skills (advanced)
• Ability to work independently with a high focus on control and ownership of results (advanced)
• Ability to lead and motivate a large sales, distribution network (advanced)

Duties and Responsibilities    

• Develop an account plan per customer, identifying (amongst other things) objectives for sales growth, and volume projections
• Negotiate the implementation of the account plans with customers
• Review the progress of the implementation of the account plan with customers, internal stakeholders and business partners
• Grow market share in key accounts through the utilisation of all available mechanisms: including pricing, shelving, and merchandising plans
• Use influence and enhanced selling skills to reach a commercial agreement
• Develop and execute Trade Marketing strategies across the accounts, making sure they are aligned with the overall business and Marketing strategies. Monitor, track and feedback ROI in each account.
• Ensure excellence in the execution of customer marketing, new initiatives, product launches and promotional marketing plans with key accounts
• Ensure volume and revenue targets are achieved per account.
• Analyse KPI’s per customer, and continuously close the gaps between results and objectives
• Manage annual customer trading term negotiations to within overall business mandates.
• Own the customer relationship, ensuring strong representation of the key values and principals of the Nandos brand.
• Manage pricing policy, and discounts
• Coordinate and implement price increases.
• Conduct high level trade negotiations
• Ensure adherence to customer budgets (trade terms, and pricing)