Senior Marketing Facilitator - Cape Town at Truworths

Job Description    

• An opportunity exists for a Senior Marketing Facilitator tjoin our dynamic and exciting Truworths Marketing team. This person will work closely with the Digital Design Team, the Development Team and the broader Ecommerce Team tconfigure and publish content for digital platforms.

Key Responsibilities    

• Loading and publishing content tvarious digital interfaces (at first mainly the ecommerce website) using a Content Management System (CMS)
• Setup of bespoke pages and site features timprove customers’ shopping experience and increase conversion rates
• Quality assurance (QA) checks before publishing tensure that the content renders as intended across different devices
• Setup of A/B tests for content
• Optimize content for search engines (SEO) thelp the company's website rank higher in search results
• Collaboration with Digital Design team tensure that content meets best practice standards

Qualifications and Experience    

• Relevant Marketing Qualification
• Minimum 3 years’ experience in a Marketing team, involved in web or email content management
• Experience working in a CMS, setting up and publishing digital content
• Strong technical aptitude and problem-solving skills
• Excellent attention tdetail
• Ability twork independently and as part of a team.

Advantageous:

• Knowledge of SEprinciples and best practices
• Experience using the Admin Console in Oracle Commerce Cloud
• Basic html knowledge
• Experience running A/B tests
• Experience in applying dynamic content rules and personalisation of web experiences
• Experience with email marketing platforms
• Experience in Analytics tools like Google Analytics, Looker Studio, SEM Rush etc.

Competencies    

• Ability twork across and within teams
• Ability tinfluence and educate wider business stakeholders
• Ownership driven, pro-active tself-learn and make progress.
• Strong technical communicator - able tturn complex technical concepts intsimple and easy tunderstand concepts for the wider business
• Exceptional attention tdetail
• Ability twork on multiple priorities simultaneously. Strong ability tprioritize and manage own time as well as assisting teams where needed